Brie Larson-Hosted SNL Up +11% Versus May 2015 Average
By: Caryn Robbins May. 09, 2016
The May 7 telecast of "Saturday Night Live," with host Brie Larson and musical guest Alicia Keys, averaged a 4.1 rating, 10 share in household results from the 56 markets metered by Nielsen Media Research and a 1.9/9 in adults 18-49 in the 25 markets with local people meters.
Excluding the April 23 tribute telecast to Prince, last night's "Saturday Night Live" scored the show's highest metered-market household rating since Feb. 13 (4.4 with host Melissa McCarthy and musical guest Kanye West) and equaled its highest 18-49 rating in the local people meters, again excluding the April 23 tribute to Prince, since that Feb. 13 edition (2.3). "Saturday Night Live" rose +11% versus the show's May 2015 average for originals in metered-market households (4.1 vs 3.7 for May 2015) and was up +6% versus the May 2015 average in 18-49 in the local people meters (1.9 vs. 1.8). Note that "SNL" adds significant viewership via time-shifting, with originals growing by +50% going from L+SD to L+7 in adults 18-49 (1.87 to 2.80) and +2.171 million persons in total viewers (6.193 million to 8.364 million).Saturday Primetime Ratings: Regarding Saturday's primetime Nielsens, note that the fast-affiliate ratings that came in at 11 a.m. ET/8 a.m. PT are not time zone-adjusted and are subject to revision for live sporting events. As those preliminary numbers stand, NBC Sports 8-11 p.m. ET coverage of Stanley Cup Playoff hockey ranks #2 from 8-10 p.m. in adults 18-49, total viewers and all other key measures among the Big 4 networks.
NOTE: All ratings are "live plus same day" from Nielsen Media Research unless otherwise indicated.
Image courtesy of NBC

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