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DSW Announces New Stores on 34th Street and 79th & Broadway


DSW Inc. (NYSE: DSW), a leading branded footwear and accessories retailer, announced the opening of its newest store today on 34th Street in Manhattan. The store is located in the heart of New York's fashion district. DSW also announced plans to open a store on the Upper West Side at 79th and Broadway in early summer 2012.

"We are thrilled to announce the opening of two new stores in New York City," stated Mike MacDonald, President and Chief Executive Officer, DSW Inc. "When combined with our existing Manhattan store at Union Square on 14th Street, these stores will allow DSW to cover a much larger geography and to serve many more New Yorkers."

At over 33,000 square feet, the 34th Street store is the one of the largest in the DSW chain. It boasts three floors of selling space, housing thousands of pairs of men's and women's shoes as well as accessories. Many footwear styles are exclusive for Manhattan shoe lovers. The DSW store at 79th and Broadway will also be very large, measuring over 32,000 square feet.

About DSW: "DSW is the destination for savvy shoe lovers everywhere. Customers experience a breathtaking assortment of designer shoes at everyday value prices in a convenient assisted self-select shopping environment. Aisles are filled with the latest trends in women's and men's athletic, casual and dress shoes. In addition, the wedding shop collection features styles for the entire bridal party or any special occasion. For an even larger selection, offers more styles, extended sizes and kids' shoes."

DSW offers a free, award-winning loyalty program, DSW Rewards, where customers earn certificates toward future DSW purchases and receive special member-only offers. Customers can also participate in a lively shoe lover community on Facebook to receive exclusive offers and giveaways, including chances to win free shoes on Facebook each Tuesday, also known as "Free Shoesday." To celebrate the new store openings, DSW will double the amount of free shoes given away on Free Shoesday through the end of April.

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