YouTube and James Charles Partner For New Beauty Competition Series
by Kaitlin Milligan
- Nov 15, 2019
Today, YouTube Originals and beauty mogul James Charles announced a new untitled beauty competition series to find the next budding industry influencer. With over 16 million subscribers to his channel, James Charles is best known for his creative makeup transformations which led to him being selected as the first male spokesperson for CoverGirl. Inspired by his artistry in the space, this series marks the first YouTube Originals beauty competition and will premiere on YouTube next year.