tv.broadwayworld.com

RATINGS WATCH Articles
Click Here for More Articles on RATINGS WATCH...

THE VOICE Finale Brings Week 13 Win for NBC in Key Demos

Related: NBC

With "Sunday Night Football" and "The Voice" accounting for the week's #1, 2 and 3 primetime programs in 18-49, NBC has won the season's 13th week in 18-49, total viewers and all other key ratings categories with gains versus the same week last year of 14 percent in 18-49 and 13 percent in total viewers.

NBC has now ranked #1 or tied for #1 in 18-49 for 11 of the season's first 13 weeks.

Season to date, NBC is up 24% in 18-49, having moved from #4 at this point last year to #1 this year, and up 19% in total viewers.

It's the first time in nine years (since 2003) that NBC has been #1 at this point in the season.

NBC's 3.1 season average is its highest rating at this point in the season in five years (since 2007).

NBC's lead of 0.3 of a rating point so far this season (3.1 vs. 2.8 for #2 CBS) matches the biggest for any network at this point in the season in 10 years (since NBC led by 0.7 of a point at this point in the 2002-03 season).

For the Week:

* NBC programs accounted for the #1 primetime broadcast in every key demographic:

* "Sunday Night Football" was the #1 primetime show of the week on ABC, CBS, NBC and Fox in adults 18-49, adults 18-34, adults 25-54 and all key adult-male demos.

* Tuesday's "Voice" finale was #1 in women 18-34, 18-49 and 25-54.

* NBC was up versus the same week last year in every key ratings category.

Here are "live plus same day" weekly averages for Week 13...

Week 13 Adults 18-49 vs. Same Week Last Year
Net...Week 2011... Week 2012...Diff
NBC...2.2...2.5...Up 14%
CBS...1.4...1.5...Up 7%
ABC...1.3...1.1...Down 15%
Fox...1.7...2.0...Up 18%

Week 13 Total Viewers vs. Same Week Last Year
Net...Week 2011... Week 2012...Diff
NBC...7.161 million ...8.125 million...Up 13%
CBS...6.818 million...7.504 million...Up 10%
ABC...4.376 million ...4.776 million...Up 9%
Fox...5.467 million ...5.638 million...Up 3%

In 18-49 so far this season, NBC's schedule includes:

* The #1 primetime series on the broadcast networks, Sunday Night Football.

* 3 of primetime's top 5 programs on the broadcast nets (#1 "SNF," #4 "The Voice" and #5 "Revolution").

* The #1 unscripted series, The Voice.

* The #1 drama on the broadcast nets, #1 new series and #5 series overall, Revolution.

* The #1 new comedy, Go On.

* The #1 Friday series, Grimm.

Rankings exclude sports pre- and post-game shows.

NBC currently accounts for four of the top seven new shows of the fall in 18-49: 1. Revolution, 5.0
2T. Elementary, 3.3
2T. Nashville, 3.3
4. Go On, 3.2
5. New Normal, 2.6
6T. Chicago Fire, 2.4
6T. 666 Park Ave., 2.4

In addition to being up for the season by 24 percent in 18-49 (3.1 vs. 2.5), NBC is up 19 percent in total viewers (8.8 million vs. 7.4 million) and up by double-digit percentages in all other key categories. NBC is the only network among ABC, CBS, NBC and Fox that's up versus year-ago averages in 18-49, total viewers or any other key measure.

Here are "most current" season averages thru 13 weeks...

Season to Date Adults 18-49 vs. Last Year Net...Season to Date 2011... Season to Date 2012...Diff NBC...2.5...3.1...Up 24% CBS...3.2...2.8...Down 13% ABC...2.6...2.4...Down 8% Fox...3.2...2.4...Down 25%

Season to Date Total Viewers vs. Last Year
Net...Season to Date 2011... Season to Date 2012...Diff
NBC...7.412 million ...8.838 million...Up 19%
CBS...12.273 million...11.620 million...Down 5%
ABC...8.966 million ...8.521 million...Down 5%
Fox...8.880 million ...6.732 million...Down 24%

Median Age

NBC is the only network among ABC, CBS, NBC, Fox and CW whose audience has gotten younger this season versus last:

Network...'11-12...'12-13
NBC...49.0...48.2
CBS...54.8...56.3
ABC...52.5...53.4
Fox...45.6...45.8
CW...37.2...40.9

Related Articles



BLOGS
Spoiler Alert!: Recap & Review of THE VOICE's Final Battle Round 10/21/; Full Results!Spoiler Alert!: THE VOICE Ends the Battles with Really Tough Decisions BroadwayWorld's Matt Tamanini Discusses Broadway, TV, Film on THAT'LL PLAY PODCAST
BWW's Matt Tamanini Discusses Theatre, TV, Film on THAT'LL PLAY PODCAST
dotted line
But, Wait! What's On TV Tonight? Tues, Oct. 21st: ABOUT A BOY as Good as Ads? 8:00: THE VOICE | NBC

8:00: The World Series: KC Royals vs SF Giants | Fox

9:30: ABOUT A BOY | NBC

Click for more picks!

Become a Fan, Follower & Subscriber