Rebroadcast of NBC's DATELINE Increases in Total Viewers

By: Aug. 01, 2016
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An encore telecast of "American Ninja Warrior" (0.8/3 in 18-49, 2.5 million viewers overall from 9-11 p.m. ET): Grows +14% week to week in 18-49 rating (0.8 vs. 0.7) to equal NBC's top non-sports rating in the slot since May 29.

Ties for #2 in the time period among the Big 4 networks in adults 18-49 and adults 18-34 and ranks #2 outright among those nets in men 18-49 and men 18-34.

For its second hour from 10-11 p.m., finishes #2 among ABC, CBS and NBC in adults 18-49 and ties for #1 among those nets in adults 18-34.

A rebroadcast "Dateline NBC" (0.6/2 in 18-49, 4.3 million viewers overall from 7-8 p.m.): Maintains 100% week to week in 18-49 (0.6 vs. 0.6) and increases by +8% in total viewers (4.283 million vs. 3.952 million).

Holds steady or grows half-hour to half-hour in every key measure, including a gain of +20% in adults 18-49 (0.5 to 0.6). Ranks #2 in the time period among the Big 4 nets in total viewers.

A rebroadcast "Hollywood Game Night" (0.5/2 in 18-49, 1.9 million viewers overall from 8-9 p.m. ET): Increases by 0.1 of a point or +25% week to week in 18-49 (0.5 vs. 0.4).

Grows half-hour to half-hour in adults 18-49 (0.4 to 0.5), as well as adults 18-34, adults 25-54 and all key adult-female demos.

NOTE: Primetime results are based on "fast affiliate time period" data from Nielsen Media Research. All ratings are "live plus same day" unless otherwise indicated.


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