First Look: FOX's EMPIRE Launches Official Jewelry Collection with King Ice

By: Aug. 16, 2016
Enter Your Email to Unlock This Article

Plus, get the best of BroadwayWorld delivered to your inbox, and unlimited access to our editorial content across the globe.




Existing user? Just click login.

KING ICE, a leading men's jewelry brand, launched its street wear jewelry line inspired by Fox's EMPIRE. Each item highlights the themes of the show including music-inspired pieces as well as designs representing the Lyon dynasty. The debut of the EMPIRE jewelry line coincides with EMPIRE's season three premiere which takes place next month.

KING ICE has debuted fifteen pieces to start -- each using 3D design principles to create the look unique to the brand. To provide that authentic street wear look, the pieces use both 14K gold and rhodium plating; plus some pieces feature hand set CZ simulated diamond stones to offer a "studded" look popular within the this market. Get a first look below:

According to Cuong Diep and Derek Belay, co-founders of KING ICE, "We originally started making pieces exclusively for the show including two pieces that debuted during season two-a microphone flag that represented the Lyon dynasty and a Gutter Life piece. After showcasing both our quality and originality on the hit program, we wanted to develop a jewelry line for fans of the show - providing an opportunity to further interact with characters and symbols made popular within the street wear and EMPIRE universe. KING ICE is thrilled for the opportunity to expand its creativity with one of the most popular primetime television shows."

Each piece in the EMPIRE jewelry collection features its own custom logos and laser-engravings to give an original look. Additionally, the pieces provide a series of original designs unseen before in the street wear industry - while simultaneously providing symbols popular within the EMPIRE universe.

King Ice is just the latest in a long line of cutting-edge fashion and beauty collaborations for EMPIRE, following the hit drama's recent partnerships with specialty retailer Saks Fifth Avenue, urban-cool brand Hood By Air (HBA), luxury manicurist Deborah Lippmann and streetwear-inspired clothing and accessories brand Defend Paris.

To view the complete King Ice collection, please visit: http://www.kingice.com/collections/fox-empire-fashion-jewelry

ABOUT KING ICE King Ice is a streetwear lifestyle brand based in LA. It offers original designed jewelry and accessories featuring street-inspired themes. King Ice has worked with celebrities, like Snoop Dogg, The Game, Chris Brown, Katy Perry; television shows like ESPN and X-Factor; and retailers like Zumiez, DrJays and Jimmy Jazz. Look for new releases by following KING ICE on Instagram, Facebook and Twitter.



Videos