Neil Young's PonoMusic Launches Equity Crowdfunding Campaign
PonoMusic's revolution is stirring unprecedented interest in the music community's high-resolution digital music market, as the startup's successful Kickstarter campaign recently raised $6.2M from over 18,000 backers the third largest Kickstarter campaign ever far surpassing even the campaign initiated by Oculus Rift.
Now Neil Young and PonoMusic are continuing their crowdfunding momentum by launching an equity crowdfunding campaign exclusively on Crowdfunder.com at PonoMusic on Crowdfunder. Accredited investors can invest as little as $5,000 and become an equity owner in PonoMusic alongside Neil.
Neil and the team at PonoMusic are excited about democratizing the investment process of PonoMusic by giving their Kickstarter backers, and anyone who loves music, the opportunity to now invest and become an owner in Pono.
Oculus Rift previously raised over $2.0M via Kickstarter, then sold to Facebook for $2 Billion. If their Kickstarter backers had been given the opportunity to invest in Oculus Rift through equity crowdfunding, they would likely have seen a significant return on their investment, but they didn't which stirred quite a backlash at the time.
Neil Young conceived of the idea behind PonoMusic to breathe life back into the experience and quality of audio in the digital age of highly compressed, poor quality music files such as MP3s. There's recently been a huge resurgence of analog vinyl records among music lovers desiring true, undistorted sound. Yet the true, organic, nuanced experience most vinyl delivers hasn't been convenient or portable, until now. PonoMusic offers a complete digital ecosystem, including a premium portable music player paired with a comprehensive digital music store offering high resolution music files with up to 30x more sound data than low-res MP3 files. PonoMusic is supported by all major music labels and their huge growing catalogues of premium quality digital music.
Says Crowdfunder's CEO, Chance Barnett, "We're thrilled to be collaborating with Neil and his team to democratize the opportunity to invest in PonoMusic. Neil and his team get it; that's why they're going the route today's most successful startups follow: first validating their business through pre-sales of their product on Kickstarter, then raising investment via our leading equity crowdfunding platform and rapidly growing base of institutional and individual accredited investors."