Industry Editor Exclusive: The Rise and Fall of Cirque du Soleil on Broadway
The early success of Disney on Broadway led other successful entertainment companies to believe that conquering the Great White Way possibly was not that hard...
Industry Insight - by Cara Joy David — Page 4
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Industry Editor Exclusive: The Mysteries of Success and Failure for Broadway on the Road
We all think we know a lot about Broadway financing. We read capitalization numbers in stories. The Broadway League puts out weekly grosses and, even though we...
Industry Editor Exclusive: Inside Broadway's Social Media Problem; What Can and Can't Go Up
Social media is an increasing part of every business, including the theater business. There is some debate about what it means for ticket sales, but it is...
Industry Editor Exclusive: Breaking Down Ambassador Theatre Group's Broadway Invasion; An International Affair
For a community dependent on tourists, Broadway does not like outsiders. So it is no surprise that when in 2013 Ambassador Theatre Group (ATG), a large theater...
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