Extraoridnary Magicians, Illusionists And Variety Acts Make Uo The 63rd Edition Of IT'S MAGIC At The McCallum

The McCallum Theatre will welcome some of the world's biggest stars in magic for the 63rd annual edition of It's Magic!, at 3:00 pm, Sunday, March 22. Producers Milt Larsen and Terry Hill have put together an entirely new lineup of extraordinary magicians featuring illusionists, comedy magicians, expert manipulators and variety acts from America's Got Talent, headliners from Las Vegas and international magic award winners! This year's lineup includes Henrik Bothe, David and Dania, Chuck Jones and Co., Ray Pierce and Co., and Nick Diffatte.

The tradition of an all-star magic show started in 1956, when two young entrepreneurs, Milt Larsen and Oliver Berliner, produced a show called Hocus Pocus 56 at the Carthay Circle Theater in West Los Angeles. The following year, the show was renamed It's Magic! and moved to the 1,300 seat Wilshire Ebell Theater in Los Angeles' swank Hancock Park area.

At first, the shows played only for a limited time. However, the success of It's Magic! proved there was a genuine interest in the ancient art form of magic. This, in turn, gave Larsen the idea of forming a full-time private club for magicians and magic enthusiasts. Thus was born the Magic Castle, which opened its doors in 1963.

It's Magic! then moved to the Variety Arts Theater in downtown Los Angeles in 1977 and played annually until the mid-'80s, when theater was sold. After 30 years of continuous production, Milt felt it was time to hang up It's Magic!'s top hat.

However, in 1994, the city of Glendale asked theatrical producer Terry Hill to bring shows into its newly restored Alex Theater. Terry, a longtime member of the Magic Castle, approached Milt Larsen with the idea of bringing back It's Magic!, because there was a real need for an exciting full-evening family show.Milt agreed, and a new partnership was born.

With the success of It's Magic! in its yearly fall presentation at the Alex Theater, Larsen and Hill expanded into other theater venues and now produce annual It's Magic! shows around the country.

www.itsmagicshow.com/

Tickets for this performance are priced at $50, $40 and $20. Tickets are available at the Theatre's website at www.mccallumtheatre.com or by calling the McCallum Theatre Box Office at (760) 340-2787.

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