Theatre Under The Stars Listed On 'Houston's Best Marketers'

By: Jan. 23, 2009
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The Houston Chapter of the American Marketing Association has recognized Theatre Under The Stars as Houston's 2008 Marketer of the Year in the Performing Arts category. The Marketer of the Year award recognizes Houston companies, organizations, and institutions for their outstanding marketing efforts.

Best of category winners will be recognized and presented their awards at a reception to be held at 5:30 p.m. on March 2, 2009 in the Alley Theatre's Hubbard Stage. At this event, the company selected by an out of state panel of judges to be Houston's overall 2008 Marketer of the Year will be announced. All best of category winners are in competition for this honor.

A group of local business leaders and area marketing professionals helped determine the one hundred and seventy six Houston-area firms that were nominated this year. Voting by AMA-Houston's membership resulted in 33 Best of Category winners being selected.

The event will also feature keynote speaker Kevin Bertram - Founder and CEO of Distributive Networks discussing: "How Mobile Marketing Will Change Everything." Bertram will explain the role that mobile marketing played in the successful Obama for President campaign and its impact for marketers. One of the nation's most successful mobile technology companies, the company's proprietary mobile content management and delivery system enables innovative, customized mobile messaging solutions for such clients as Obama for America, AOL, AT&T, Avis Budget Group, CBS, D.C. United, and Disney.

The 33 finalists (in alphabetical order) are:
Administaff
Blue Bell Creameries
BMC
Carrabba's Italian Grill
CB Richard Ellis
CenterPoint Energy
Continental Airlines
David Taylor Cadillac
David Weekley Homes
El Paso Corporation
Energy Alloys
Fulbright & Jaworski
Gallery Furniture
Greater Houston Partnership
Hotel ZaZa
House of Blues Houston
Houston Business Journal
Houston Food Bank
Houston Livestock Show and Rodeo Houston Museum of Natural Science
Igloo Products
John Moore Plumbing
Kelsey Seybold Clinic
Martha Turner Properties
MD Anderson
Mieko Mahi Photography & Video
Mustang Engineering
PKF Texas
Rice University - Jones School
Shell Oil Company
Sterling Bank
Theatre Under The Stars (TUTS)
Weatherford

The 2008 Marketer of the Year event is presented by the Houston Business Journal. Platinum sponsors are Paladin and Pierpont Communications. Gold sponsors are Brookwoods Group, Continental Airlines, Aquent. Silver sponsors are Weatherford, BusinessWire, MD Anderson Cancer Center, and Sabre.

The Houston chapter of the American Marketing Association is committed to elevating the Houston marketing community and its diverse members through superior educational opportunities, networking, and career resources. The Houston chapter has over 1000 members and is Houston's largest and oldest professional services organization. For more information, visit www.amahouston.org.

Founded in 1968, Theatre Under The Stars (TUTS) is Houston's acclaimed non-profit musical theatre company and is currently under the direction of President and CEO John C. Breckenridge. Dedicated to producing new works and classic masterpieces, the 2008-2009 "Wow! What a Season." celebrates TUTS' 41 Season of bringing world-class musical theatre to Houston audiences. TUTS was the first theatrical organization in Houston to perform free to the public in 1968 at Miller Outdoor Theatre in Hermann Park, and is the only Houston arts organization that has performed there free to the public every year since the building opened. Since its founding by Frank M. Young, TUTS has produced more than 300 musicals including many local, national and world premieres such as Disney's Beauty and the Beast, as well as International tours including Debbie Reynolds in The Unsinkable Molly Brown, Juliet Prowse in Mame, Robert Goulet in Man of La Mancha, the Tony Award-winning revival of Carousel and the Deaf West Theatre production of Big River. As a way to continue the tradition of musical theatre, TUTS' Humphreys School of Musical Theatre provides instruction and stage experience for more than 1,700 students annually through both The Academy and The Studio, which allow students to flourish in a year-round schedule of classes. Housed in the Hobby Center for the Performing Arts, TUTS also annually presents the Tommy Tune Awards, honoring the best and brightest in Houston's High School Musical theatre programs.
For more information visit TUTS.com


 


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