VIDEO: IKEA Replaces Movie Theater Seats with Beds in Moscow
By: Movies News Desk
IKEA Bedroom Cinema from Instinct on Vimeo.
As a part of its 'Awake Love' campaign, Swedish furniture company IKEA converted one of Moscow's cinema halls into a bedroom, completely replacing all of the standard seats with cozy beds. Click below to check out the modern slumber party!
For more about the project, go to ikea.ru/love.
Videos