VIDEO: First Look - Amy Schumer & Seth Rogen in Bud Light SUPER BOWL Spot
By: Caryn Robbins Jan. 22, 2016
A first look teaser has been shared for Bud Light featuring Amy Schumer and Seth Rogen. The full spot will air during SUPER BOWL 50 on CBS. Get a first look below!
In the spirit of the upcoming Presidential election, the comedians portray candidates of the "Bud Light Party." "This is more than just a SUPER BOWL ad," Bud Light VP Alexander Lambrecht said in a statement. "It's a completely new communication of what Bud Light stands for - inclusivity, positivity and fun."
Anheuser-Busch, the company behind Bud Light, will air three-and-a-half minutes of commercials during next month's Super Bow. According to CBS, 30-second spots will cost as much as $5 million this year. Bud Light will also serve the official beer of the NFL.
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