UEFA EURO 2016 Final Is Most-Watched UEFA European Football Championship Telecast on ESPN Networks
By: Caryn Robbins Jul. 13, 2016
Sunday's UEFA EURO 2016 Final on ESPN and ESPN DEPORTES - a 1-0 victory in extra time to secure Portugal's first-ever title in an international competition - ranks as the most-watched UEFA European Football Championship match on the ESPN networks. Based on Nielsen, the 2.5-hour telecast (3-5:30 p.m. ET) averaged 5,899,000 viewers combined for the game window on ESPN and ESPN Deportes. The audience was up two percent from the 5,758,000 viewers who watched the UEFA EURO 2012 Final (Spain vs. Italy) on both ESPN English and Spanish-language networks.
An average audience of 1,361,000 viewers (4.9 Hispanic rating) watched Portugal-France on ESPN Deportes, up 14 percent from 1,191,000 viewers for the EURO 2012 Final - making Sunday's match the most-watched program ever on ESPN Deportes. On ESPN, the game window averaged 4,538,000 viewers (2.5 rating), slightly down from 4,567,000 viewers for the EURO 2012 final. The match was the highest-rated telecast of the day on cable among households, viewers, and all key male and adult demos. The top-10 markets for the final on ESPN include: New York (5.9), Providence (5.8), Miami-Ft. Lauderdale (4.8), San Diego (4.6), San Francisco (4.6), Atlanta (4.5), Raleigh-Durham (4.4), Washington, D.C. (4.3), Hartford-New HAVEN (4.3) and Boston (3.8). Top-10 markets on ESPN Deportes: Miami-Ft. Lauderdale (3.5), Los Angeles (2.2), West Palm Beach (1.5), Houston (1.5), Washington, D.C. (1.4), San Francisco (1.2), San Diego (1.1), Orlando (1.0), New York (0.9) and Chicago (0.9).Image courtesy of ESPN press
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