NBC's TONIGHT SHOW Delivers Week-to-Week Gains
By: Caryn Robbins May. 22, 2014
"The Tonight Show Starring Jimmy Fallon" delivered week-to-week gains during the week of May 12-16, growing +10% in both adults 18-49 (to a 1.14 rating, 5 share in adults 18-49 vs. the prior week's 1.04/5) and total viewers (3.6 million vs. 3.3 million). Versus "Tonight" results for the same week last year, Fallon was up +28% in 18-49 (to a 1.14 rating from a 0.89).
For the week, Fallon topped the combined competition of ABC's "Jimmy Kimmel Live" (0.55/2, including encores on Monday and Tuesday) and CBS's "Late Show with David Letterman" (0.55/2). At 12:35 a.m., "Late Night with Seth Meyers" (0.57/4 in 18-49) was also up week to week, growing +2% versus the prior week's 0.56 in 18-49, while also increasing by +5% week to week in total viewers (1.611 million vs. 1.533 million). With his 0.57 in 18-49, Meyers out-rated ABC's Kimmel and CBS's Letterman (0.55 each), despite starting an hour later. At 1:35 a.m. ET, "Last Call with Carson Daly" grew week to week by +3% in 18-49 (to a 0.33 from a 0.32) and +7% in total viewers (904,000 vs. 844,000). WEEK 34 Show...18-49...total viewers 11:35 p.m.-12:35 a.m.Tonight...1.14/5...3.646 million
Dave...0.55/2...2.775 million
Kimmel*...0.55/2 ...2.441 million 12:35-1:05 a.m.
Nightline...0.37/2...1.553 million 12:35-1:35 a.m.
Seth Meyers*...0.57/4 ...1.611 million
Ferguson...0.36/22...1.486 million 1:35 a.m.-2:05 a.m.
Carson Daly*...0.33/2...0.904 million
SEASON AVERAGES SINCE FEB. 17, L+SD Show...18-49...total viewers 11:35 p.m.-12:35 a.m.
Tonight...1.35/6...4.326 million
Dave...0.55/2...2.775 million
Kimmel...0.65/3...2.648 million 12:35-1:05 a.m.
Nightline...0.40/2...1.628 million 12:35-1:35 a.m.
Seth Meyers...0.64/4 ...1.796 million
Ferguson...0.36/2...1.382 million 1:35 a.m.-2:05 a.m.
Carson Daly...0.35/3...0.956 million
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