NBC's AQUARIUS Grows Week-to-Week in Key Demo

"Aquarius," which had been available for binge viewing of all episode online through its first four weeks, will add significant viewership via time-shifting - the prior week's "Aquarius" grew by a series-high +96% going from L+SD to L+3 (0.24 to 0.47) and by 790,000 viewers overall (1.2 million to 2.0 million). Upscale: The prior week's "Aquarius" was the #2 most upscale Big 4 program of the night among adults 18-49 living in homes with $100K+ incomes (115 index) and with four or more years of college (102 index), behind only "Hannibal."

NBC's "Aquarius" (0.3/1 in 18-49, 1.3 million viewers overall from 9-10 p.m. ET) grew by 0.1 of a point or +50% (0.3 vs. 0.2) week to week in adult 18-49 rating, for its top rating to date among four Saturday telecasts.

"Aquarius" is also up versus last week in total viewers by +9%, its second straight week of total-viewer growth and it biggest overall audience to date on a Saturday.

"Hannibal" (0.3/1 in 18-49, 1.1 million viewers overall from 10-11 p.m. ET) maintained its adult 18-49 rating of the prior three weeks and is currently up +5% week to week in total viewers (1.074 million vs. 1.024 million), making this its most-watched episode among four Saturday telecasts to date.

"Hannibal" will grow substantially via time-shifting -- the previous week's "Hannibal" increased by +50% going from L+SD to L+3 (0.30 to 0.45) and by 407,000 viewers overall (1.0 million to 1.4 million). Upscale: The prior week's "Hannibal" was the top upscale Big 4 program of the night among adults 18-49 living in homes with $100K+ incomes (122 index) and with four or more years of college (121 index).

An encore telecast of "Running Wild with Bear Grylls" averaged 0.2/1 in 18-49 and 1.3 million viewers overall from 8-9 p.m. ET.

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