LIVE Grows Week to Week Across All Key Measures

By: Dec. 24, 2013
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During the week of December 9, 2013, "LIVE with Kelly and Michael" was up over the prior week by 7% in Households (3.1 rating vs. 2.9 rating) to match a season high. In fact, "LIVE" delivered its highest HH rating in over 2 years - since w/o 11/21/11 (which was Kelly's first week as a solo host). In addition, "LIVE" grew week to week by 7% in Total Viewers (4.124 million vs. 3.841 million) and by 6% in Women 25-54 (1.7 rating vs. 1.6 rating), drawing its 2nd-biggest overall audience of the season.

"LIVE" grew over the year-ago week (w/o 12/10/12) for the 5th week in a row, up by double digits year over year in Households (+19%), Total Viewers (+21%) and Women 25-54 (+13%).

Monday's telecast (on 12/9/13), which kicked off "LIVE's Holiday Gift Guide" week-long event, was "LIVE's" 2nd best this season for any single telecast in Households (3.3 rating) and Total Viewers (4.401 million), behind only the show's Halloween episode on 10/31/13.

On average for the 2013-14 season to date, "LIVE with Kelly and Michael" stands as the No. 2 Syndicated talker in Households (2.8 rating), topping "Ellen" by 4% (2.7 rating).

"LIVE" is up through the same 15 weeks last season by 8% in Households (2.8 rating vs. 2.6 rating) and by 7% in Women 25-54 (1.6 rating vs. 1.5 rating) to its deliver its strongest performance through this point in a season in 6 years - since the 2007-08 season. In addition, "LIVE" is growing its overall audience year over year by 9% in Total Viewers (3.675 million vs. 3.365 million). The year-to-year growth for "LIVE" is even more impressive considering its year-ago averages include the high-rated first weeks of Kelly and Michael as a new team.

"LIVE with Kelly and Michael" is distributed in national syndication by Disney-ABC Domestic Television. Produced by WABC-TV in New York and executive produced by Michael Gelman, "LIVE" airs in more than 200 markets across the U.S. Visit "LIVE" on the web at LIVEKellyandMichael.com, on Facebook, or follow "LIVE" on Twitter, @KellyandMichael.

Source: The Nielsen Company, National Live + Same Day Program Ratings, weeks of 12/9/13, 12/2/13 & 12/10/12 and 2013-14=9/9/13-12/15/13.



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