Disney|ABC Television Group and Yahoo Announce Expanded Relationship
By: Caryn Robbins
Disney|ABC Television Group and Yahoo today announced an extension and expansion of their long-standing relationship. Starting today, content from hit shows across DATG will be featured on Yahoo. On Monday, March 16th, GOOD MORNING AMERICA will launch a new daily "Yahoo Your Day" series, featuring top Yahoo editors bringing Yahoo's category-leading digital magazines to America's number one morning show.
The Yahoo-ABC News Network has been the number one source of news and information online for 34 consecutive months and reaches over 129 million people across the combined digital platforms every month. Yahoo will develop a deeper collaboration with ABC News to feature ABC News content more often across the Yahoo network and connect with Yahoo's over one billion monthly active users, reaching a substantially greater audience. The "Yahoo Your Day" daily franchise will feature Yahoo's top editors and experts, including Yahoo Style editor-in-chief Joe Zee, Yahoo Beauty editor-in-chief Bobbi Brown, Yahoo Health editor-in-chief Michele Promaulayko and Yahoo Food editor-in-chief Kerry Diamond. Flickr images will be integrated into Good Morning America's weather reports, and Tumblr will be featured in the morning show's 'Social Square'. ABC News and Yahoo News will deepen their collaboration on major news events, including the 2016 presidential election, and content from Yahoo Global News Anchor Katie Couric will be distributed across ABC News.Yahoo is a guide focused on making users' daily habits inspiring and entertaining. By creating highly personalized experiences for our users, we keep people connected to what matters most to them, across devices and around the world. In turn, we create value for advertisers by connecting them with the audiences that build their businesses. Yahoo is headquartered in Sunnyvale, California , and has offices located throughout the Americas , Asia Pacific (APAC) and the Europe , Middle East and AFRICA (EMEA) regions. ?About ABC News
ABC News is responsible for all of the ABC Television Network's news programming on a variety of platforms: television, radio, and the Internet. More people get their news from ABC News than from any other source. The news division reaches a combined audience of well over 270 million people a month on television, on radio and online.* Over 1,000 affiliate stations broadcast ABC News Radio's global news coverage. NewsOne, the affiliate news service of ABC News, provides live and packaged news, sports, and weather reports, as well as footage of news events, to 200 ABC affiliates and more than 30 domestic and international clients.*does not account for duplication among television, radio and Internet audiences
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