The final season oF NASHVILLE premiered strongly Thursday night on CMT, notching a .80 rating among Adults 18-49 and 1.6 million viewers, which is the best since the S5 Midseason Premiere (.81) and up +20% (ratings) and +7% (viewers), respectively, over the prior cycle average. (L+3) The news comes on the heels of record growth for CMT, who recently notched its 13th consecutive month of year-over-year ratings growth among Adults 18-49 and Women 18-49 in Total Day to earn its best year since 2014. Last quarter, CMT generated the highest year-over-year gains of any Top 50 ad-supported entertainment cable channel among Women 18-49. (Total Day, L+SD)
Also a hit on social, "Nashville" ranked as the #1 Most Social Entertainment Cable Series Program for the night according to Nielsen Social, and #NashvilleCMT trended nationally throughout premiere. This week's episode of "Nashville" debuts Thursday, January 11 at 9 p.m. ET/PT, as Deacon goes on a date with a familiar face. Juliette dives into a self-help movement. Will and Gunnar invite Avery to perform with them. Scarlett is reminded how her career as had a positive influence on fans. Daphne reaches out to Jake. View a preview here. In the coming weeks, CMT will announce several new pilot orders as well as a first-look teaser for "Music City." The new docu-series from famed unscripted executive producer Adam DiVello, the creator of iconic shows such as "The Hills" and "Laguna Beach," will premiere on Thursday, March 1 at 10pm ET/PT. Filmed in Nashville, the eight-episode series follows a group of young emerging artists chasing their dreams of success in the music industry, while struggling to balance their personal lives and relationships.Videos