CBS Tuesday Dramas Grow in Viewers and Adults 18-49
By: Caryn Robbins Mar. 26, 2014
CBS's Tuesday dramas all posted week-to-week growth in viewers and adults 18-49, leading the Network to a nightly win in all key rating measures, according to Nielsen preliminary live plus same day ratings for March 25.
At 8:00 PM, NCIS was first in viewers (17.28m) and was second in adults 25-54 (3.7/10) and adults 18-49 (2.5/08). Compared to last week, NCIS was up +4% in adults 18-49 (from 2.4/08), even in adults 25-54 and +170,000 viewers (from 17.11m, +1%). NCIS was the night's #1 program in viewers and top scripted program in both adults 25-54 and adults 18-49. At 9:00 PM, NCIS: Los Angeles was first in viewers (15.48m), adults 25-54 (3.6/09) and adults 18-49 (2.4/07). Compared to last week, NCIS: Los Angeles was up +6% in adults 25-54 (from 3.4/08), +4% in adults 18-49 (from 2.3/06) and added +1.27m viewers (from 14.21m, +9%). NCIS: Los Angeles posted its best deliveries in these measures since Feb. 4. At 10:00 PM, Person of Interest was first in viewers (12.25m), adults 25-54 (3.1/08) and adults 18-49 (2.0/06). Compared to last week, Person of Interest was up +15% in adults 25-54 (from 2.7/07), +18% in adults 18-49 (from 1.7/05) and added +1.31m viewers (from 10.94m, +12%). Person of Interest posted its best deliveries in these measures since Feb. 4.Videos