ABC's THE VIEW Leads 'The Talk' in All Key Target Demos 

ABC's THE VIEW Leads 'The Talk' in All Key Target Demos 

ABC's THE VIEW Leads 'The Talk' in All Key Target Demos ABC's THE VIEW averaged 2.626 million Total Viewers, 478,000 Women 25-54 and 314,000 Women 18-49 during the week of April 24, 2017, based on Live + Same Day Data from Nielsen Media Research. "The View" led CBS' "The Talk" (2.606 million, 458,000 and 313,000, respectively) in Total Viewers (+20,000), Women 25-54 (+20,000) and Women 18-49 (+1,000). Season to date, "The View" is posting gains compared to the same point last season in Total Viewers (+4% - 2.884 million vs. 2.771 million) marking its most watched season in 3 years - since the 2013-14 season. In addition, "The View" stands as one of only two broadcast daytime shows to grow its overall audience from last season.

In addition, "The View" leads CBS' "The Talk" in Total Viewers (+6% - 2.884 million vs. 2.711 million), Women 25-54 (+12% - 545,000 vs. 487,000) and Women 18-49 (+17% - 393,000 vs. 336,000).

Week of April 24, 2017:

PROGRAM AVERAGES TOTAL VIEWERS W25-54(000)/Rtg W18-49(000)/Rtg
ABC "THE VIEW" 2,626,000 478,000/0.8 314,000/0.5
CBS "THE TALK" 2,606,000 458,000/0.8 313,000/0.5

Source: The Nielsen Company, NTI Total Viewers, Women 25-54 and Women 18-49 Live + SD weeks of 4/24/17, 4/17/17 and 4/25/16. Most Current: 2016-2017 Season (NNTV - 9/19/16 - 4/30/17) and 2015-2016 Season (Galaxy EXPLORER - 9/21/15 - 5/1/16). Averages based on regular telecasts.

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