THE RIDE Prepares to Welcome 200,000th Guest

Recently acquired by a new owner that is funded by a number of investors, including Apple Core Holdings (a diversified owner/operator of hotels, attractions and events in New York City), Massachusetts gubernatorial candidate, Jeffrey McCormick (a Boston venture capitalist) and Richard Humphrey (THE RIDE'S award-winning CEO/COO); THE RIDE has emerged as New York City's most unique Tour of Midtown's iconic landmarks.

Described by Promenade Magazine as "a spectacular immersive and interactive entertainment experience that moves you through Midtown as an ever-changing show featuring actors, performers, singers, dancers and Manhattan citizens unfolds before your eyes as you sit in stadium style seats inside a state-of-the-arts motor coach which features over 3,000 LED lights, 40 video screens, an IMAX Theatre's worth of audio equipment, cutting-edge speakers and floor-shaker sound system technology;" THE RIDE also boasts two on board Hosts brilliantly skilled at delivering the most delicious facts and histories of this Nation's most famous destination points.

Times Square, the Bank of America Tower, the Chrysler Building, Grand Central Terminal, the NYC Library, historic Bryant Park, Radio City Music Hall, 50 Rockefeller Plaza, Sixth Avenue's Skyscraper Alley, Carnegie Hall, the Hearst Tower's Atrium, and Columbus Circle are all creatively introduced to THE RIDERS in such exciting terms that an entire cast of players is recruited in the process.

The performing cast seemingly springs from out of the crowded Manhattan streets that have now become the stage on which the story of New York is played out for the stunned and delighted RIDERS.

THE RIDE has become a magnate for retail ticket sales with a demographic evenly divided between New Yorkers and Out-of-Town guests.

After four sold-out seasons THE RIDE is awaiting its 200,000 RIDER.

THE RIDE'S multi-million-dollar motor coaches depart from the most accessible corner in the world; 42nd Street and Eighth Avenue - only 15 feet away from the Box Office that is located right inside the famous ground-floor Lobby of Madame Tussauds on 42nd Street between Broadway and Eighth Avenue.

The motor coaches, the tallest allowed by Federal Law, leave 42nd Street over 30 times a week during their Monday through Sunday playing schedule, introducing the exhilarating view of New York through their massive floor-to-ceiling windows which promote a floating sensation over the world's largest stage - Manhattan.

The 2014 Holiday Schedule is almost sold-out.A substantial number of additional HOLIDAY RIDE'S will be added shortly to accommodate the demand of shoppers and Broadway theatre goers who include THE RIDE in their Holiday plans and as gifts for family and friends. Gift Cards are snapped up year-round with a natural spike in November.

Special Group Rates for groups of ten or more are available with significant joy applied to those Groups celebrating special occasions.