OPI Teams Up With Carrie Underwood

By: Aug. 13, 2013
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OPI, the Coty Inc.-owned nail polish company, who has previously partnered with Katy Perry, Justin Bieber, Selena Gomez and Mariah Carey, is now adding Carrie Underwood to that impressive list.

OPI is launching a nail polish collection with the country superstar for its mass-market brand Nicole by OPI. "This is the first time Nicole by OPI has ever designed a signature shade for one of our celebrity partners! We are excited to share this news with both music and nail fans - isn't that everyone?" explains Suzi Weiss-Fischmann, OPI's executive vice president and artistic director. "In working closely with Carrie, we came up with 14 nail lacquers that truly encapsulate her soulful spirit and showcase different facets of her personality." The capsule collection, which launches in January, will include a signature gold-textured shade called Carrie'd Away. Nicole by OPI is available at Wal-Mart, Ulta, CVS, Target and Rite Aid, plus other retailers.


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