New Book Celebrating Mamma Mia! Released October 17

A new book celebrating the global hit musical Mamma Mia! will be released on October 17th by Sterling Publishing Co., Inc.

"Through first person recollections from ABBA founding members Benny Andersson and Björn Ulvaeus and Mamma Mia! global producer and creator Judy Craymer, Mamma Mia!, How Can I Resist You? is the first book to explore officially the smash musical phenomenon beginning with the legendary ABBA songs that inspired the international success of Mamma Mia! and following the extraordinary story of how the show became the world's number one musical," according to press notes.

The book will also feature additional contributions from all of the key creative team behind Mamma Mia! as well as several of the original performers.  "The book is literally and figuratively colorful and jam-packed with illustrations from the group's and the show's private archives."

"In the 1970's, the Swedish super group known as ABBA, comprised of Agnetha Fältskog, Benny Andersson, Björn Ulvaeus, and Anni-Frid Lyngstad—reinvented the world's perception of pop with hit after catchy hit, including 'Waterloo,' 'Mamma Mia,' 'Super Trouper' and 'The Winner Takes It All'...Nearly a quarter of a century later, the beloved hits gave birth to the blockbuster global smash musical Mamma Mia!, which has become a legend in its own right. Since the first production premiered in London over seven years ago, Mamma Mia! has opened in more cities worldwide faster than any other musical in history."

Mamma Mia! can currently be seen in 11 productions playing around the world in six different languages and will celebrate its Fifth Anniversary on Broadway at the Cadillac Winter Garden Theatre in October.  Originating in the West End, Mamma Mia! has been seen by over 27 million people in over 130 cities across North America, Australia, Europe and Asia and has grossed over $1.6 billion at the box office worldwide.

The book is has a list price of  $29.95 (Canada $38.95).  It is 264 pages in hardcover.

Visit www.mamma-mia.com for more information.