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Matthew Williamson and Benefit Cosmetics Get Cheeky

By: May. 08, 2013

London-based designer, Matthew Williamson, debuted a makeup palette he created with Benefit Cosmetics called The Rich Is Back. The palette consists of three neutral shimmer shadows and a pop of teal, plus a cherry lip gloss, blush and mascara. It comes in a very Matthew Williamson-like kaleidoscopic box with peacock feathers and pink flowers.

Williamson's inspiration for the palette came from both his favorite period of time and the decade of Benefit's inception: the Seventies.

Their collaboration and sense of style seems like a perfect pairing. Williamson told WWD, "They take a slightly irreverent, tongue-in-cheek approach. And the optimism expressed in the brand is something I like to do in my work."

Even though his fashion aesthetic is known for bright colors and embellishments, Williamson said, "I'm definitely of the mind-set less is more" when it comes to beauty. His Benefit palette is priced at $34 launches later this month exclusively at Sephora.


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