INDUSTRY INSIGHT: Weekly Grosses Analysis - 5/7; SALESMAN & MORMON Break House Records

By: May. 07, 2012
WEEKLY GROSSES ANALYSIS
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Welcome to this week's edition of our new WEEKLY GROSSES ANALYSIS, part of our new Industry Insights section that will feature insider industry information, commentary and insights!

Read on for all the weekly grosses statistics for the movers and shakers from the latest grosses, 5/6/2012.

Amongst this week's movers and shakers, it was a great week for producer Scott Rudin, whose two hit productions both broke their own house records. 

Arthur Miller’s DEATH OF A SALESMAN broke the house record of the Barrymore Theatre for the sixth time, grossing $943,884.11 over seven performances for the week ending May 6, 2012. The strictly limited engagement opened on March 15, 2012.

THE BOOK OF MORMON, winner of nine Tony Awards including Best Musical, has broken the house record of Broadway’s Eugene O’Neill Theatre for the 33rd time. The show earned $1,605,867.42 for the week ending Sunday, May 6, in the 1,068-seat O’Neill, one of Broadway’s smallest theatres.


Top 5 by This Week Gross
THE LION KING $1,795,178
WICKED $1,643,258
THE BOOK OF MORMON $1,605,867
EVITA $1,533,055
SPIDER-MAN TURN OFF THE DARK $1,286,567
Bottom 5 by This Week Gross
MAGIC/BIRD ($106,449), SEMINAR ($150,035), LEAP OF FAITH ($171,381), GODSPELL ($184,570), DON'T DRESS FOR DINNER ($191,033)

Top 5 by This Week Gross vs. Last Week Gross
NICE WORK IF YOU CAN GET IT $192,360
ONCE $97,890
THE COLUMNIST $70,398
DEATH OF A SALESMAN $43,135
CLYBOURNE PARK $36,643
Bottom 5 by This Week Gross vs. Last Week Gross
Gore Vidal'S THE BEST MAN ($-210,858), HOW TO SUCCEED IN BUSINESS WITHOUT REALLY TRYING ($-108,372), MAGIC/BIRD ($-105,190), WICKED ($-99,313), ANYTHING GOES ($-98,631)

Top 5 by Average Ticket Price
THE BOOK OF MORMON $183.49
THE LION KING $134.23
DEATH OF A SALESMAN $130.79
EVITA $124.89
WICKED $122.92
Bottom 5 by Average Ticket Price
LEAP OF FAITH ($21.51), MAGIC/BIRD ($31.33), SEMINAR ($41.22), DON'T DRESS FOR DINNER ($47.45), THE LYONS ($49.75)

Top 5 by Gross % of Potential
THE BOOK OF MORMON 129.04%
THE LION KING 106.21%
DEATH OF A SALESMAN 99.99%
WICKED 97.75%
EVITA 91.97%
Bottom 5 by Gross % of Potential
MAGIC/BIRD (12.28%), LEAP OF FAITH (13.03%), SEMINAR (21.73%), THE LYONS (22.78%), GODSPELL (24.15%)

Top 5 % of Seats Sold of Total Seats
THE BOOK OF MORMON 102.6%
THE LION KING 99.7%
DEATH OF A SALESMAN 99.5%
NEWSIES 99.2%
EVITA 95.2%
Bottom 5 % of Seats Sold of Total Seats

MAGIC/BIRD (39.4%), HOW TO SUCCEED IN BUSINESS WITHOUT REALLY TRYING (42.6%), THE LYONS (46.7%), GODSPELL (51.8%), VENUS IN FUR (53.6%)


Top 5 by Seats Sold This Week vs. Last Week
NICE WORK IF YOU CAN GET IT 1162
ONCE 798
EVITA 189
CLYBOURNE PARK 124
NEWSIES 120
Bottom 5 by Seats Sold This Week vs. Last Week
GHOST (-2051), Gore Vidal'S THE BEST MAN (-2046), LEAP OF FAITH (-1356), SISTER ACT (-1243), HOW TO SUCCEED IN BUSINESS WITHOUT REALLY TRYING (-1177)

That's all for this week... Other statistics that you'd like to see? Let us know!


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