Broadway-Bound OKLAHOMA! Pledges to Take a Stand Against Gun Violence

By: Jan. 28, 2019
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Producer Eva Price announced today at the 2019 Sundance Film Festival in Park City, Utah, that Rodgers and Hammerstein's Oklahoma!, will become the first Broadway show to join the entertainment industry's Gun Neutral initiative. Gun Neutral is a new, collaborative effort to explore ways entertainment companies, individual productions and storytellers can help solve the gun violence that claims over 100 lives every day in America.

For every visible gun that is seen on stage in Oklahoma!, the production will make a donation to the Gun Neutral 501c3 for the benefit of organizations working to destroy illegal firearms that should be out of circulation. Gun Neutral will also use the funds to make grants to organizations who provide arts and STEM (science, technology, engineering, math) programming to youth in underserved areas, and particularly those impacted by chronic gun violence.

Gun Neutral launched in October of 2018 when Level Forward announced the initiative and their company-wide commitment to it. The non-partisan initiative and accompanying working group is focused on preserving the authenticity and artistic freedom of storytellers, while increasing awareness and promoting social responsibility - regardless of individual politics. Gun Neutral will also be providing the results of pre and post-exposure research to storytellers and is working with data from institutions such as the Annenberg Public Policy Center so that writers, directors and producers can better understand the consequences of their creative choices.

Price officially made the announcement today at a Sundance event titled: "See Change: The Call for Gun Neutral Entertainment" which addressed ways to connect and leverage the power of entertainment, applying it more directly to gun safety and saving lives. The event included remarks by Abigail E. Disney, Chair of Level Forward, and Director of the film Armor of Light, and performances by Marjory Stoneman Douglas student Sawyer Garity & Andrea Pena singing "SHINE", the song they wrote in the wake of the Parkland shooting, as well as fellow MSD student and spoken word poet Samantha Fuentes.

"Gun Neutral is a collective acknowledgement the creative community can and will do more, that we need a shift on this issue, and that the movement must be unshackled from politics to succeed. As we increase our understanding of the consequences portrayals of gun violence promote on screens and stage, we may re-think them. We know we instigate cultural shifts in our work. Now we will start to account for that," said Level Forward in a statement.

"We are honored and proud that Oklahoma! will be leading the way on Broadway by partnering with the Gun Neutral Initiative," Price said. "Just because a particular story calls for the presence of a particular weapon, that doesn't mean that we have to remain complacent in America's gun violence epidemic. Helping to destroy firearms that shouldn't be in circulation is both a privilege and a responsibility."

For more information on how to get involved in Oklahoma!'s partnership with Gun Neutral, or for further information about the Gun Neutral Initiative, contact the Gun Neutral Program Manager Brent Zachery at

Rodgers and Hammerstein's Oklahoma!, which had a critically acclaimed, sold-out run at St. Ann's Warehouse last Fall (September 27 - November 11, 2018), will begin performances at Broadway's Circle in the Square Theatre (1633 Broadway). on Tuesday, March 19, 2019, with an official opening on Sunday, April 7, 2019. It will play a limited engagement through Sunday, September 1, 2019.

Tickets for Rodgers and Hammerstein's Oklahoma! are available on or by calling 212 -239-6200 or 800-447-7400.

Directed by Daniel Fish, the production has been hailed as a Critic's Pick by The New York Times and the #1 Theatrical Event of the Year by TIME Magazine. The production has been cited on numerous Best of the Year lists including New York Times, Time Magazine, Time Out NY, New York Magazine's Vulture, New Yorker, Buzzfeed, Newsday, NY Daily News and Theatermania.

Seventy-five years after Rodgers & Hammerstein reinvented the American musical, this is Oklahoma! as you've never seen or heard it before, re-orchestrated and reimagined for the 21st century.

The creative team for Oklahoma! at St. Ann's Warehouse in Brooklyn included: Daniel Kluger (Orchestrations, Arrangements & Music Supervision), John Heginbotham (Choreography), Nathan Koci (Music Direction), Laura Jellinek (Scenic Design, based on an original concept by John Conklin), Terese Wadden (Costume Design), Scott Zielinski (Lighting Design), Drew Levy (Sound Design), and Joshua Thorson (Projection Design). Casting by Will Cantler and Adam Caldwell/Telsey & Co. Additional news, including complete casting, will be announced soon.

Oklahoma! features music by Richard Rodgers, a book and lyrics by Oscar Hammerstein II, based on the play Green Grow the Lilacs by Lynn Riggswith original choreography by Agnes de Mille.

This production was originally developed, produced, and premiered at the Richard B. Fisher Center for the Performing Arts at Bard College (Jeanne Donovan Fisher, Chair; Leon Botstein, President; Gideon Lester, Artistic Director; Bob Bursey, Executive Director; Caleb Hammons, Senior Producer) in July 2015. This production of Oklahoma! was subsequently developed and produced by St. Ann's Warehouse at

Photo Credit: Teddy Wolf