tv.broadwayworld.com

RATINGS WATCH Articles
Click Here for More Articles on RATINGS WATCH...

The CW's VAMPIRE DIARIES is Up 25% in Key Demos

Related: VAMPIRE DIARIES, The CW
The CW's VAMPIRE DIARIES is Up 25% in Key Demos

Entering its fourth (!) season, THE VAMPIRE DIARIES is still going strong... up against some tough competition, including the NFL and MLB playoffs, last night's premiere was up 9% in W18-34 (2.5/8 vs. 2.3/8) compared to last year's season premiere, up 7% in A18-49 (1.6/5 vs. 1.5/5), up 12% in total viewers (3.5M vs 3.1M) and held steady in A18-34 (1.7/6).

It was THE VAMPIRE DIARIES best performance in W18-34 in two years (11/11/10).

Compared to this same week last season, THE VAMPIRE DIARIES was up 25% in W18-34, 14% in A18-49, 6% in A18-34 and 20% in total viewers.

BEAUTY AND THE BEAST also came out of the gate strong last night - versus the premiere of THE SECRET CIRCLE (which, if you remember, opened well) it was off just a tenth in A18-34 (1.2/3) and flat in A18-49 (1.3/3), and up 4% in total viewers (3.2M)

Versus this same week last year, BEAUTY AND THE BEAST is up across the board in the time period, up 33% in A18-34, up 14% in W18-34 (1.6/4), up 63% in A18-49 (1.3/3)

One note that there were some pre-emptions in a small (3.5%) percentage of the country last night, including the Steelers game in Pittsburgh, so these could change a bit when finals come in this afternoon.

Related Articles


Related Links
BWW Preview: SUPERNATURAL Hits the Big 1-0BWW Preview: SUPERNATURAL Hits the Big 1-0
by Erin Resnick - September 30, 2014
But, Wait! What's On TV Tonight? Monday, Sept 29th: TSwift, Ariana Headline iHeart FestBut, Wait! What's On TV Tonight? Monday, Sept 29th: TSwift, Ariana Headline iHeart Fest
by BWW Staff - September 29, 2014
BWW Preview: THE ORIGINALS, The Ruin of Many a Poor BoyBWW Preview: THE ORIGINALS, The Ruin of Many a Poor Boy
by Jennifer McHugh - September 29, 2014
First Look - New Character Posters & Trailer for New CW Series THE FLASHFirst Look - New Character Posters & Trailer for New CW Series THE FLASH
September 26, 2014
Scoop: AMERICA'S NEXT TOP MODEL on THE CW - Friday, October 17, 2014Scoop: AMERICA'S NEXT TOP MODEL on THE CW - Friday, October 17, 2014
by TV Scoop - September 25, 2014


About Author

Subscribe to Author Alerts

BLOGS
Spoiler Alert! THE VOICE Blind Auditions Night Four Recap 9/30; Full Results!Spoiler Alert! THE VOICE Blind Auditions Night Four Recap 9/30; Full Results! BWW Interview: Laura Benanti Talks NASHVILLE, 'The Secret', Connie Britton's Hair
BWW Interview: Laura Benanti Talks NASHVILLE, 'The Secret', Connie Britton's Hair
But, Wait! What's On TV Tonight? Wed, Oct. 1st: Laura Benanti's on NASHVILLE, Y'all 8:00pm: THE MYSTERIES OF LAURA | NBC

10:00pm: NASHVILLE | ABC

11:35pm: LATE SHOW WITH DAVID LETTERMAN w/ Critin Miloti | CBS

Click for more picks!

Become a Fan, Follower & Subscriber