NBC NIGHTLY NEWS WITH LESTER HOLT" was #1 in all key demographics for the week of January 25-29, leading ABC's "World News Tonight" by over 400,000 total viewers for the second straight week. The NBC broadcast has been #1 in the key A25-54 demo for nine consecutive weeks and 30 of the 32 weeks since Holt was named anchor.
On Monday, Nightly delivered its biggest single-day total viewer audience (10.670 million) and win over
ABC (+1.155 million) in over a month (since 12/2/2015), as well as its biggest single-day demo win over
ABC since the Sochi Olympics two years ago (2/12/2014).
Compared to the same week last season, Nightly widened the gap over
ABC in both A25-54 viewers (by 63%) and A18-49 viewers (by 26%).
Season-to-date, Nightly is the #1 evening newscast across the board and the only network to post growth in the A25-54 demo, while both
ABC and
CBS are down.
NOTE: As of 12/28/15, Nielsen national ratings are based on an expanded sample known as "NPX," which effectively doubles the size of the Nielsen panel through a combination of additional meters and HHs. While NPX is now the official currency of record, all data pre-12/28/15 remains based on the old sample -- so year-to-year and other comparisons are versus pre-NPX data.
Weekly Highlights
Nightly averaged 9.602 million total viewers, leading
ABC WORLD NEWS Tonight by +417,000 (+5%) and
CBS EVENING NEWS by +1.616 million (+20%).
Nightly averaged 2.431 million A25-54 viewers, +353,000 (+17%) more than
ABC and +565,000 (+30%) more than CBS.
Nightly delivered a 2.05 A25-54 rating, +0.30 points ahead of
ABC and +0.48 points more than CBS.
Nightly averaged 1.803 million A18-49 viewers, +305,000 (+20%) more than
ABC and +491,000 (+37%) more than CBS.
Nightly delivered a 1.42 A18-49 rating, +0.24 points higher than
ABC and +0.39 points better than CBS.
Season-to-Date Highlights
Nightly averages 9.078 million total viewers, +304,000 (+3%) ahead of
ABC and +1.527 million (+20%) more than CBS.
Nightly averages 2.225 million A25-54 viewers, leading
ABC by +217,000 (+11%) and
CBS by +482,000 (+28%).
Nightly is the only evening newscast to post A25-54 growth this season (+1.2%, or +27,000) while both
ABC (-7%, or -159,000) and
CBS (-1%, or -19,000) have declined.
Nightly has widened its A25-54 lead vs.
ABC by 187,000 viewers versus last season (+217,000 lead this season vs. a +30,000 gap last year). Nightly has also improved its A25-54 gap over
CBS by 11% versus last season (482,000 lead this season vs. +435,000 a year ago).
Nightly averages 1.607 million A18-49 viewers, outperforming
ABC by +233,000 (+17%) and
CBS by +425,000 (+36%).
Nightly has widened its A18-49 advantages this season over both
ABC (+63%) and
CBS (+3%).
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