MUPPETS Venture into Fashion World on QVC's Red Carpet Event
The ever-stylish, ever-fabulous Miss Piggy appeared on QVC last night to announce her latest venture in the fashion world Miss Piggy's Haute Tote, which she designed especially for the multimedia retailer's star-studded broadcast event "Red Carpet Style Live from L.A." Miss Piggy, star of the highly anticipated Disney's Muppets Most Wanted, in theatres March 21, is also set to strut her stuff on the red carpet during the QVC broadcast Friday, February 28 at 9 PM (ET), when her trendy tote will be showcased.
Miss Piggy made her exuberant announcement to QVC Program Host Lisa Robertson and to her millions of fans, who have the opportunity to purchase a version of her design through the retailer.
"Naturally, moi has been chosen as this year's mega-star attraction at QVC's red carpet event! And as if having me there wasn't enough, moi has also been chosen to design the 2014 'Red Carpet Style' special-edition tote bag for this gala event," proclaimed Miss Piggy, adding: "Rest assured, both moi and the Haute Tote will be tote-ally fabulous!"
On March 16, during the tour to promote their upcoming movie, the Muppets will join Miss Piggy on a QVC adventure with on-air guest appearances and surprises scheduled throughout the day. From now through their arrival, the multimedia retailer is featuring the QVC Sweepstakes Celebrating Disney's Muppets Most Wanted.* Entrants have the chance to win exciting prizes and surprises from QVC gift cards and Muppet merchandise to a trip to the Disney's Muppets Most Wanted premiere.
"Miss Piggy is a brilliant businesswoman with a provocative personality and an impeccable sense of style," commented Doug Rose, senior Vice president of marketing and programming for QVC. "We're honored to work with someone of her stature. Miss Piggy uniquely understands the aspirations of the modern American woman, and to have the opportunity to bring her fierce and fearless fashion sense to her millions of adoring fans is a thrill for all of us here at QVC."
For more information about Miss Piggy's Haute Tote, the Muppets' March visit to QVC and how to enter the QVC Sweepstakes Celebrating Disney's Muppets Most Wanted, go to www.qvc.com/muppetsmostwanted.
*No purchase necessary. Sweepstakes begins February 10, 2014 and ends March 16, 2014. Open only to eligible legal residents of 49 United States (excluding Rhode Island) and the District of Columbia who are at least 18 years old at the time of game play. Void in Rhode Island, Puerto Rico and where prohibited or restricted by law. For official rules, visit qvcsweepstakes.com.