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LIFE OF PI Opens Strong at Thanksgiving Day Box Office

November 23
8:55 2012

LIFE OF PI Opens Strong at Thanksgiving Day Box Office

While Americans appeared to have taken a break from the movies this Thanksgiving Day, studios are hopeful that 'Black Friday' will prove to be a record-breaking day at the box office. According to Deadline.com, one studio executive predicts, "Friday grosses will be huge and the best grossing day of the weekend," while another promised, "This weekend has a chance to break the record."

Twentieth Century Fox's 3D Life Of Pi was one of the few films to show an increase in earnings between Wednesday and Friday. An executive from the studio told Deadline, "Everyone had an extra helping of Pi because we are up more today than any other top film in the marketplace!"

Below are the Top 10 films based on Thursday estimates according to Deadline:

1. Breaking Dawn Part 2 (Summit/Lionsgate) 
Wednesday $13.3M, Thursday $8.1M (-39%)
3-day Weekend $43.1M, 5-day Holiday $64.8M

2. Skyfall (Eon/MGM/Sony) 
Wednesday $7.4M, Thursday $7.5M (+1%)
3-Day Weekend $33.2M, 5-Day Holiday $48.5M

3. Lincoln (DreamWorks/Fox/Disney) 
Wednesday $4.2M, Thursday $4.7M (+13%)
3-Day Weekend $25.5M, 5-Day Holiday $35.5M

4. Life Of Pi 3D (Fox) 
Wednesday $3.6M, Thursday $4.5M (+24%)
3-Day Weekend $22.0M, 5-Day Weekend $29.0M

5. Rise Of The Guardians 3D (DreamWorks Anim/Par) 
Wednesday $4.8M, Thursday $3.7M (-24%)
3-day Weekend $22.4M, 5-Day Holiday $30.1M

6. Red Dawn (Film District)
Wednesday $4.2M, Thursday $3.3M (-20%)
3-Day Weekend $13.1M, 5-Day Holiday $20.6M

7. Wreck-It Ralph 3D (Disney) 
Wednesday $3.7M, Thursday $2.4M (-38%)
3-Day Weekend $15.9M, 5-Day Holiday $22.3M

8. Flight (Paramount) 
Wednesday $1.2M, Thursday $1.5M (+17%)
3-Day Weekend $6.6M, 5-Day Holiday $9.4M

9. Silver Linings Playbook (Weinstein) NEW 
Wednesday $656K, Thursday $625K (-6%)
3-Day Weekend $3.7M, 5-Day Holiday $5.0M

10. Argo (Warner Bros) Week 6 
Wednesday $568K, Thursday $602K (+6%)
3-Day Weekend $3.0M, 5-day Holiday $4.2M

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