E! NEWS Expands Live Content with Five New Series Launching on Facebook Live

"E! NEWS" the leading multi-platform publisher of entertainment and pop culture content for millennials, has announced a new live streaming slate that will air original series Monday-Friday on the Facebook Live platform. The slate kicks off with the premiere of "TV Therapy" from E! News' TV Scoop team, airing weekly starting Monday, August 8. For the subsequent four weeks, a new series will roll out on different nights culminating with an original show airing every weeknight by early September. This slate is being programmed for Facebook Live to target E! News' millennial, mobile-oriented audience when they are using social media the most, leveraging E! News' universal appeal across every screen.. These new live shows will be tailored and available on other platforms, such as Youtube and Periscope, in early fall.

"Expanding the Facebook Live slate was a natural fit given the success of "Live From E!," and by extending the shows to other platforms, we are able to successfully reach our millennial audience on their preferred screen in the most high-traffic times," said John Najarian, EVP & GM, E! NEWS and Digital. "Additionally our state-of-the-art, in-house facilities give us the ability to quickly develop and produce high quality live programming, something not many content providers can do, allowing us to offer unique opportunities for organic partnerships with advertisers and ensuring that we are delivering on our brand promise to create the best-in-class pop culture content across all platforms for every user."

Below is the slate schedule:

Mondays (starting August 8):

TV Therapy: Hosted by TV Scoop's own Tierney Bricker, the series will discuss the most insane and viral take-away moments from the past week's buzziest shows. From "Real Housewives" to "Game of Thrones," this show will cover the best in TV in a tone that makes audiences feel they are talking to their best friend

Tuesdays (starting August 16):

So True, So False: One of E! News' most popular segments goes live on Facebook, allowing pop culture fans to interact and chime in.

Wednesdays (starting August 24):

State Your Case: A face-off debate on the hot pop culture topic of the week. Whether it be Emmy noms vs snubs, new Stars Wars vs new Star Trek, or who THE BACHELORETTE should pick this season, each person will have a chance to argue their case and audiences can determine the winner in the comment section.

Thursdays (starting September 1):

Another 15 Minutes: A nostalgic look back at the completely hilarious, or sometimes just ridiculous, viral video moments and reality show stars from the past that will get everyone saying: "I sooooo remember that...".

Fridays (starting September 8):

E! News Week-cap (wt): A fun, witty and original series that will recap daily entertainment and pop culture news as only E! NEWS can.

E! News is a proven leader in multiplatform content creation and innovation for all platforms and serves as the go-to destination and millennial voice for breaking pop culture news and information. This latest slate builds on the recent success of E! News' "Live From E!" Facebook Live talk show, showcasing the brand's focus on continuing to expand its digital production efforts with unique video content. "E! News" has seen much success across all platforms, including its previous digital offerings like the popular daily news shows "E! News Now" and original digital series including "Hashtaggers" and "Ranked", and garners over 87.1M video views/month.

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