CBS THIS MORNING: SATURDAY Posts Year-to-Year Gains in Adults 25-54

By: Aug. 28, 2014
Enter Your Email to Unlock This Article

Plus, get the best of BroadwayWorld delivered to your inbox, and unlimited access to our editorial content across the globe.




Existing user? Just click login.

CBS This Morning: Saturday posted increases in adults 25-54 - the demographic that matters most to those who advertise in news - and viewers, according to Nielsen live plus same day ratings for August 23.

CBS This Morning: Saturday delivered 1.70m viewers and a 0.4/03 in adults 25-54. Compared to the same day last year, CBS This Morning: Saturday was up +33% in adults 25-54 (from 0.3/03) and up +26% in viewers (from 1.34m).

Television year-to-date, CBS This Morning: Saturday was up +9% in viewers (1.90m from 1.75m) and even in adults 25-54 (0.5/04) compared to last year.

Chris Licht is the Vice President of Programming, CBS News, and Executive Producer of CBS THIS MORNING.



Comments

To post a comment, you must register and login.
Vote Sponsor


Videos