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ABC's WORLD NEWS Delivers Biggest Gain in Total Viewers from Last Week

Related: WORLD NEWS WITH DIANE SAWYER, ABC
ABC's WORLD NEWS Delivers Biggest Gain in Total Viewers from Last Week

For the week of February 24, 2014, "ABC World News with Diane Sawyer" averaged 8.438 million Total Viewers and a 1.9 rating/7 share/2.274 million in Adults 25-54, according to Nielsen Media Research. "World News" grew from the previous week in both Total Viewers (+5%) and Adults 25-54 (+3%) - 8.012 million and 2.212 million, respectively, on w/o 2/17/14. "World News" saw the most Total Viewer gain week to week and was the only evening newscast to grow in the key adult news demo compared to "CBS Evening News" (+2%/-1%) and "NBC Nightly News" (-7%/-9%).



"World News" was also up over the year-ago week in Adults 25-54 (+2% - 2.274 million vs. 2.232 million on w/o 2/25/14). In addition, "World News" stood as the only program to grow in the news demo on the same week last year as both "CBS Evening News" (-9%) and "NBC Nightly News" (-1%) were down. Further, the ABC evening newscast has turned in year-to-year news demo increases in 5 of the last 6 weeks.



"World News" ranked No. 1 in Adults 25-54 on Wednesday (2/26/13), beating "NBC Nightly News" on the night by +160,000 demo viewers (2.527 million vs. 2.367 million).



Week to week, "World News" slashed its Total Viewer margin with "NBC Nightly News" in half in Total Viewers (-50% - 1.204 million vs. 2.386 million) and its Adults 25-54 margin by more than three-quarters (-77% - 92,000 vs. 398,000). Further, "World News" posted its closest news demo performance of the season with "NBC Nightly News" - closest since w/o 9/9/13.



Season to date, "World News" is up versus the same point last season in both Total Viewers (+3%) and Adults 25-54 (+3%), delivering its most-watched season in 5 years and best news demo number in 3 years - since the 2008-09 and the 2010-11 seasons, respectively. "World News" also stands as the only evening newscast to improve its demo performance from the previous season compared to "CBS Evening News" (-6%) and "NBC Nightly News" (flat).



In addition, "World News" is narrowing its season margin with "NBC Nightly News" in Adults 25-54 by double digits (-19% - 275,000 vs. 338,000) compared to its season margin from the same point last year. In fact, cutting its Adults 25-54 gap for the 4th consecutive season, "World News" is seeing its closest news demo performance with the NBC program in 6 years - since the 2007-08 season.



"World News" has more than doubled its Adults 25-54 lead over "CBS Evening News" versus its year-ago season lead (+101% - 354,000 vs. 176,000).



For the week, "ABC World News" beat the "CBS Evening News" by 1.192 million Total Viewers and by 481,000 Adults 25-54, delivered its largest Total Viewer lead over the CBS program in 5 weeks - since w/o 1/20/14.



February 2014 Sweep



For the February 2014 sweep, "ABC World News with Diane Sawyer" delivered 8.776 million Total Viewers and a 2.0 rating/7 share/2.446 million among Adults 25-54, according to Nielsen Media Research.



For the 2nd straight sweep, "ABC World News" posted increases in both Total Viewers and Adults 25-54 from the previous sweep (+6%/+19% - 8.245 million and 2.053 million, respectively, for November 2013) and the year-ago sweep (+3%/+8% - 8.505 million and 2.266 million, respectively, for February 2013). In fact, "World News" saw its most-watched sweep in more than 5 years and top Adults 25-54 sweep delivery in 4 years - since November 2008 and February 2010, respectively.



"World News" led CBS' "Evening News" by 962,000 Total Viewers and by 399,000 Adults 25-54 viewers during the February 2014 sweep, scoring its best news demo sweeps advantage 3 years - since February 2011.



EVENING NEWS (Week of February 24, 2014)



TOTAL VIEWERS ADULTS 25-54 ADULTS 18-49 HOUSEHOLDS

ABC WORLD NEWS 8,438,000 1.9/7; 2,274,000 1.3/6; 1,628,000 5.6/10

NBC NIGHTLY NEWS 9,642,000 2.0/7; 2,366,000 1.4/6; 1,748,000 6.5/12

CBS EVENING NEWS 7,246,000 1.5/6; 1,793,000 1.0/4; 1,210,000 4.8/ 9



EVENING NEWS (February 2014)



TOTAL VIEWERS ADULTS 25-54 ADULTS 18-49 HOUSEHOLDS

ABC WORLD NEWS 8,776,000 2.0/7; 2,446,000 1.3/5; 1,698,000 5.8/11

NBC NIGHTLY NEWS 10,742,000 2.4/8; 2,814,000 1.7/7; 2,099,000 7.0/13

CBS EVENING NEWS 7,814,000 1.7/6; 2,047,000 1.1/5; 1,403,000 5.1/ 9



Source: The Nielsen Company, NTI Total Viewers and Adults 25-54 Live + SD weeks of 2/24/14, 2/17/14 and 2/25/13. Most Current: 2013-2014 Season (9/23/13 - 3/2/14) and 2012-2013 Season (9/24/12 - 3/4/13). Most Current: February 2014 Sweep (1/30-2/26/14), February 2013 (1/31-2/27/13) and November 2013 (10/31-11/27/13). Sweep periods (November, February, May and July). All averages based on regular telecasts. NOTE: Due to the digital transition, the 2009 February sweep was 3/5 - 4/1/09.

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