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ABC WORLD NEWS Up in Key Demos Over Last Week

ABC WORLD NEWS Up in Key Demos Over Last Week

During the first quarter of 2014 "ABC World News with Diane Sawyer" averaged 8.774 million Total Viewers and a 2.0 rating/7 share/2.361 million among Adults 25-54, according to Nielsen Media Research. "World News" grew the most in the demo by +9% compared to last year. For the 2nd quarter in a row, "World News" posted increases compared to both the previous quarter (7.928 million and 1.982 million for 4Q13) and the year-ago quarter (8.225 million and 2.155 million for 1Q13) in Total Viewers (+11% and +6%, respectively) and Adults 25-54 (+19% and +10%, respectively). In fact, the ABC evening newscast turned in its most-watched quarter in 6 years and strongest news demo quarter performance in 3 years - since 1Q08 and 1Q11, respectively. "World News" (+10%) grew the most in the demo from the year-ago quarter compared to "CBS Evening News" (up less than +1%) and "NBC Nightly News" (+6%).

During 1Q14, "World News" posted year-to-year increases in 10 of the 13 weeks in Total Viewers and in 11 of 13 in Adults 25-54.

For the 4th year in a row, "World News" narrowed its year-to-year first quarter demo margin by double-digits with "NBC Nightly News" in Adults 25-54 (-25% - 209,000 vs. 280,000) - marking its closest first quarter demo performance with the NBC newscast in 6 years - since 1Q08.

For the quarter, "World News" beat the "CBS Evening News" by 1.123 million Total Viewers and by 378,000 Adults 25-54 viewers, posting its largest news demo quarter lead over the CBS program in 3 years - since 1Q11.

Week of March 24, 2014:

For the week of March 24, 2014, "ABC World News with Diane Sawyer" averaged 8.456 million Total Viewers and a 1.9 rating/8 share/2.284 million in Adults 25-54, according to Nielsen Media Research. For the 4th week in a row, "World News" grew year to year in both Total Viewers (+8%) and Adults 25-54 (+13%) - 7.812 million and 2.022 million, respectively, on w/o 3/25/13.

"World News" improved week to week in both Total Viewers (+2%) and Adults 25-54 (+9%) - 8.264 million and 2.087 million, respectively, on w/o 3/17/14. In, fact, the ABC broadcast had the greatest gain in the demo compared to last week versus "CBS Evening News" (+7%) and "NBC Nightly News" (+6%).

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