ABC Takes Friday with Continued Growth
With each of its programs gaining week to week, ABC ranked #1 on Friday in Adults 18-49, hitting a 6-week high on the night - since 11/30/12. ABC's Shark Tank was Friday's #1 TV show in the key young adult sales demo.
At 8pm, ABC's Last Man Standing was up 7% over the prior week in Adults 18-49 and delivered its most-watched telecast overall since November 16, 2012.
Retaining nearly all of its Adult 18-49 lead-in at 8:30pm (93%), ABC's Malibu Country spiked 17% week to week.
Up by 11% week to week to its best number since early November (since 11/9/12), ABC's Shark Tank built on its lead-in to dominate the 9 o'clock hour in Adults 18-49, beating CBS' CSI: NY by 25%, NBC's Dateline by 67% and Fox's Fringe by 150%.
During the 10 o'clock hour, ABC's 20/20 grew week to week in Total Viewers (+4%) and Adults 18-49 (+7%). 20/20 reported on elaborate fakes, secret lives and big lies.