'AMAZING SPIDER-MAN' Boasts Big IMAX Box Office Returns
IMAX Corporation and Columbia Pictures today announced that THE AMAZING SPIDER-MAN™ generated approximately $24 million in 444 IMAX® theatres worldwide since the film's global release on June 27. Domestically, the film grossed approximately $14.3 million in 307 IMAX theatres since its debut on July 3. Internationally, the film has grossed approximately $10 million in 137 IMAX theatres since its launch on June 27, when 76 IMAX theatres began showing the film.
"We were pleased to be part of the re-imagination of this franchise, which resonated particularly well with IMAX fans," said Greg Foster, Chairman and President, IMAX Filmed Entertainment. "The filmmakers and Columbia Pictures have been incredibly supportive of our fans, including crafting the finale of The Amazing Spider-Man to take full advantage of The IMAX Experience."
Director Marc Webb and the filmmakers have crafted the climactic finale of The Amazing Spider-Man to feature a larger aspect ratio of 1.9:1 versus the traditional 2.39:1 ratio in order to take full advantage of the IMAX canvas and overall experience. This aspect ratio, which is optimized to take advantage of the IMAX screen and show more of the image, results in a full panorama of the action – allowing audiences to feel as if they were swinging alongside Spider-Man.
The IMAX release of The Amazing Spider-Man has been digitally re-mastered into the image and sound quality of An IMAX 3D Experience® with proprietary IMAX DMR® (Digital Re-mastering) technology. The crystal-clear images coupled with IMAX's customized theatre geometry and powerful digital audio create a unique environment that will make audiences feel as if they are in the movie. The film will also be released in 2D and other 3D formats.
About The Amazing Spider-Man™ One of the world's most popular characters is back on the big screen as a new chapter in the Spider-Man legacy is revealed in The Amazing Spider-Man™. Focusing on an untold story that tells a different side of the Peter Parker story, the new film stars Andrew Garfield, Emma Stone, Rhys Ifans, Denis Leary, Campbell Scott, Irrfan Khan, with Martin Sheen and Sally Field. The film is directed by Marc Webb from a screenplay written by James Vanderbilt and Alvin Sargent and Steve Kloves from a story by James Vanderbilt, based on the Marvel Comic Book by Stan Lee and Steve Ditko. Laura Ziskin, Avi Arad, and Matt Tolmach are producing the film in association with Marvel Entertainment for Columbia Pictures, which will open in theaters everywhere in 3D on July 3, 2012.