Radio City Christmas Spectacular Launches THE PERFECT GIFT Customizable Video

By: Dec. 20, 2011
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Get in the spirit with 'The Perfect Gift' - a new app from the Radio City Christmas Spectacular to create your own customized holiday video! 

The Perfect Gift is a customizable video that takes the viewer on a heartwarming holiday journey. This innovative campaign pulls the viewer’s own Facebook friends and photos into one of two Christmas videos, each featuring an emotional story and dynamic surprises. 

Click here to create your video!

"Radio City Christmas Spectacular creates a memorable holiday experience that brings the spirit of the holidays to loved ones and to themselves," said Damian Bazadona, President of Situation Interactive, the digital agency responsible for developing the experience. "Facebook is a feel-good way to bring the core message of the Radio City Christmas Spectacular beyond Radio City Music Hall and across the globe."

"The Radio City Christmas Spectacular, starring the world-famous Radio City Rockettes has been a New York City holiday tradition for millions of families for 79 years,” said Kristina Heney, senior vice president of marketing, Madison Square Garden Entertainment, "The Christmas Spectacular embodies the magic and spirit of the holidays and we wanted to bring that same warmth and engagement to our Facebook fans at home through this unique social media experience."

The Radio City Christmas Spectacular, starring the Radio City Rockettes, will run from November 11, 2011 through January 2, 2012. Prices range from $45 - $125. A limited number of premium tickets are also available for all performances. Tickets are available online at www.radiocitychristmas.com or at the Radio City Box Office (50th Street and Avenue of the Americas). Box Office hours are Monday through Sunday, 11:30 a.m. to 6:00 p.m.

Click here to create your video!


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