Just 18 months into their investment in Catherine Malandrino's company, Elie Tahari and Arthur S. Levine have been helping the designer build a buzz around her new diffusion collection.
The Catherine Catherine Malandrino label is the trio's first major move since they teamed up. The new line will debut this week at WWD Magic in Las Vegas. So far the collaboration seems to be all hugs and kisses reports WWD. During a preview of the looks there was an overwhelming sense of unity and Levine even commented, "As you can see, this is a real admiration society."So how is their working relationship really? Tahari and Malandrino said they have "honest exchanges" about each other's designs (sometimes solicited, sometimes not) which are very helpful. Everyone is in agreement that the goal right now is to rebuild the Malandrino brand that had overexpanded and then suffered when the economy fell in 2008. Tahari said, "In this industry, we have, all of us, an issue with egos. If people would remember to control their egos, then the sky is the limit. This is our issue and we say, 'No issues, only solutions. If you have an issue, I have a tissue.' "
Tahari continued, "My experience has been it's not about us. It's about, 'How can we contribute something to somebody and do it better?' "
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