Universal Music Group Joins Russell Simmons to Produce THE SCENARIO; NYC Premiere & North American Tour in 2017-18
by BWW News Desk - Feb 6, 2017

Universal Music Group (UMG), the world leader in music-based entertainment, today announced a partnership with hip-hop pioneer and multi-hyphenate entrepreneur Russell Simmons to become a lead producer of THE SCENARIO, a new stage musical with an original story set to the greatest hits from a three-decade span of hip-hop. (more...)