HELLO KITTY'S SUPERCUTE FRIENDSHIP FESTIVAL to Stop at Joe Louis Arena, 10/23-25

Hello Kitty, the beloved pop icon created to inspire happiness around the world, is hitting the road with her first-ever live North American tour: Hello Kitty's Supercute Friendship Festival. Join the fun, friendship and festivities as Hello Kitty's Supercute Friendship Festival makes a super special stop to Joe Louis Arena from Friday, October 23, through Sunday, October 25.

Tickets ($15 youth, $25 adults, $85 Red Bow Package* and $185 Platinum Bow Packages*) go on sale Friday, February 13 at 10 a.m. and can be purchased at OlympiaEntertainment.com, the Fox Theatre and Joe Louis Arena box offices, Hockeytown Authentics in Troy (without service charge) at all Ticketmaster locations and Ticketmaster.com. To charge tickets by phone, call (800) 745-3000. Group discounts are available, call 313-471-3099 for details. For additional information, call (313) 471-6611. Additional fees and special offers may apply. *A very limited number of the $85 and $185 Platinum Bow Packages are available. For package details visit: www.sanrio.com/HKFestival.

Hello Kitty and her supercute friends My Melody, Badtz-Maru, Keroppi, Chococat, Dear Daniel and PurinTM will appear in this unique celebration of fun, friendship and Sanrio surprises! Each event will feature Hello Kitty and her friends in multi-stage live performances and DJ-driven dance sequences as well as interactive exhibits, animation, art, fashion, photo opportunities, event-exclusive collectibles and much more, all in an immersive festival environment!

Sanrio, the global lifestyle brand best known for Hello Kitty, and international tour producer VEE Corporation, have partnered together to design, create and produce this inaugural tour event. Going beyond a traditional live stage show, the event will offer a unique multi-component festival atmosphere for Sanrio fans of all ages.

For information online, visit www.sanrio.com/HKFestival. Become a fan of Hello Kitty's Supercute Friendship Festival on Facebook.

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