Grammy Winner Zac Brown to Narrate ON A MISSION: ATLANTA RISING on NBC

Article Pixel

GRAMMY-winning multiplatinum artist Zac Brown of Zac Brown Band, will make his television voiceover debut as the narrator of ON A MISSION: ATLANTA RISING, a profile of Atlanta Falcons and Atlanta United FC owner Arthur Blank, this Saturday, Sept. 2 at 2 p.m. ET on NBC. The one-hour "On a Mission: Atlanta Rising" profile will examine Blank's personal and professional life from his childhood through February's dramatic SUPER BOWL defeat and beyond.

"It was such an honor when I was asked to be a part of this project," said Brown, a Georgia native who became friendly with Blank through mutual philanthropic efforts in Atlanta. "Arthur is a great man doing so many great things. He has a huge heart and strives to help communities and people grow to reach their full potential."

Blank is a supporter of Brown's Camp Southern Ground, which serves children ages 7-17, from all socioeconomic backgrounds, races and religions, with programs that will challenge, educate, and inspire. He introduced the band at a December benefit for the camp.

In the documentary, Blank discusses dealing with his father's death when Arthur was 15, and the growing pains he experienced as the co-founder of The Home Depot. Over the course of the show, he also talks about his tenure as an NFL owner (since 2002), including his evolving relationship with former Falcons QB Michael Vick, and the team's run to and defeat in SUPER BOWL LI last February. In addition, Blank discusses his newest sports franchise - the first-year Atlanta United FC, which has broken every attendance and season-ticket record for an MLS expansion team and currently leads the league in average attendance. The show will also offer an inside look at the construction of the new Mercedes-Benz Stadium and how it coupled with Blank's philanthropic efforts are helping to reshape downtown Atlanta.

In addition to Blank, "On a Mission: Atlanta Rising" features interviews with:

Angela Blank (wife)
Georgia Governor Nathan Deal
Falcons General Manager Thomas Dimitroff
Falcons RB Devonta Freeman
NFL Commissioner Roger Goodell
Sports Illustrated Writer Peter King
Home Depot Co-Founder Bernie Marcus
New England Patriots Owner Robert Kraft
Falcons President and CEO Rich McKay
Falcons Head Coach Dan Quinn
Atlanta Mayor Kasim Reed
Falcons QB Matt Ryan
Former Falcons QB Michael Vick
Former Falcons WR Roddy White
About Zac Brown Band

Three-time GRAMMY Award-winning multi-platinum artists Zac Brown Band are currently on their 40+ date 'WELCOME HOME' North American tour to support their new album 'WELCOME HOME,' the band's fourth consecutive No. 1 Country album and fifth consecutive top ten on the Billboard 200.

Produced by GRAMMY Award-winning producer Dave Cobb (Chris Stapleton, Sturgill Simpson, Jason Isbell) and In The Arena Productions, and recorded at Southern Ground NASHVILLE Studio, Rolling Stone called the album "southern storytelling, rootsy instrumentation and the sonic swell of eight bandmates who, once again, are firing on the same cylinder."

Billboard calls Zac Brown Band "one of the biggest success stories in country music over the past decade," following three platinum-selling albums ('Uncaged,' 'You Get What You Give,' and 'JEKYLL + HYDE'), the 5x platinum 'The Foundation,' their 2013 project 'The Grohl Sessions Vol. 1,' and selling over 25 million singles and eight million albums. To date, the band has achieved 15 #1 radio singles, and are the SECOND ACT to top both the country and active rock formats. 2016's "BLACK OUT THE SUN" tour also made history, breaking attendance records at Boston's Fenway Park and Camden's BB&T Pavilion. Other recent milestones include a performance at the SUPER BOWL LI pregame festivities, Live Nation's Twitter Concert Series first live stream, and an exhibit at the Country Music Hall of Fame and Museum.

Zac Brown Band is managed by ROAR, a Beverly Hills-based artist and brand management company. The band is also represented by CAA, public relations firm Shore Fire Media and digital marketing agency Total Assault. Additional information can be found at

Related Articles View More TV Stories

From This Author TV News Desk