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ABC's DANCING WITH THE STARS Brings In Best Ratings Since Premiere

By: Nov. 08, 2011

Growing week to week, ABC stood as Monday's most-watched TV network, topping CBS by a season-best 4.4 million viewers (HIMYM/2 Broke Girls/Two and a Half Men/Mike & Molly/Hawaii Five-0), Fox by 8.2 million viewers (Terra Nova/House) and NBC by 11.8 million viewers (The Sing Off/Rock Center with BrIan Williams). ABC finished as Monday's #1 network in Total Viewers for the 8th week running this season. In addition among Adults 18-49, ABC once again beat out Fox by a strong margin on Monday (+15%) and continued to more than double NBC's young adult delivery on the evening (+138%).

· ABC drew its biggest audience on the evening in 7 weeks and equaled its top Adult 18-49 number in 6 weeks - 9/19/11 and 9/26/11, respectively.

Building audience from its first to second hour, Dancing with the Stars made ABC the most-watched net in its time slot for the 8th consecutive week. ABC's broad-skewing dance performance show, finished as the #2 broadcast in the slot in AD18-49, AD25-54 and key Women (W18-34/W18-49), while ranking #1 with Women 25-54 and Kids 2-11. ABC's Dancing qualified as Monday's most-watched TV show overall for its 5th consecutive broadcast.

· Surging week to week in viewers (+10%) and young adults (+21%), DWTS marked best-since premiere results on both counts.

For the 8th week in a row this season, ABC's Castle ran as the most-watched scripted show during Monday's 10 o'clock hour. Castle overshadowed NBC's Rock Center with BrIan Williams in the hour, more than tripling the NBC newsmagazine in Total Viewers (+223%) and more than doubling its Adult 18-49 number (+150%). Castle once again registered as Monday's most-watched drama series, outdrawing CBS' Hawaii Five-0 by 13%, Fox's House by 51% and Fox's Terra Nova by 47%.

· The fourth season ABC drama grew its overall audience year to year 6th time in 8 broadcasts this season.

 

 


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