Video: Snoop Dogg Drops Music Video for New Single 'Can U Dig That?'
The single is a collaboration with music producer DJ Premier.
After releasing the single a few weeks ago, DJ Premier and Snoop Dogg have now released the video for “Can U Dig That?,” which is now available.
The collaboration is a fitting one, as Premier is unquestionably one of the greatest producers of all time and Snoop Dogg is arguably the most famous rapper ever.
Though Premier and Snoop have worked together previously, “Can U Dig That?” is their first collaboration under DJ Premier and Ian Schwartzman’s independent imprint TTT.
Snoop appeared on Gang Starr’s The Ownerz Album (“In The Life…”), Premier produced two songs on Snoop’s Paid Tha Cost To Be Da Boss album (one of which he discussed on his influential "So Wassup" series), “Unfucwitable” feat The Lady Of Rage from Snoop’s Doggy Style Allstars Vol. 1.
“Can U Dig That?” offers all that you love from Preem and Snoop, with a pulsating lo-fi production and patented scratch chorus from Premier, which amplifies Snoop’s stream-of-consciousness raps.
Watch the video here!
