Iggy Azalea & Demi Lovato to Co-Headline Inaugural Vevo CERTIFIED SuperFanFest Concert Event

By: Sep. 10, 2014
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Vevo, the world's leading all-premium music video and entertainment platform, announced today Iggy Azalea and Demi Lovato will co-headline its first-ever Vevo CERTIFIED SuperFanFest concert event presented by Honda Stage. To be held at The Barker Hangar in Santa Monica, CA on October 8, the concert performances will be filmed and made available beginning October 16 to all viewers across Vevo's online, TV and mobile apps.

CERTIFIED is what happens when music videos reach and exceed 100 million views across the Vevo platform. CERTIFIED salutes the artist and the fan through exclusive original programming including award presentations, artist commentary and fan tributes. Vevo's first-ever CERTIFIED SuperFanFest live concert event will bring this program to life, providing a platform for Azalea and Lovato to perform and directly thank fans for their support.

On October 8, SuperFans will be treated to the ultimate concert experience, getting up close and personal with Azalea and Lovato. Some lucky concertgoers will have the opportunity to present Vevo CERTIFIED Awards to Azalea and Lovato on stage. Fans will also be selected by Vevo to take over its official Instagram account and exclusively share all the cool details of the event with the world.

For fans who can't make it to Los Angeles, Vevo will exclusively premiere the performances, along with testimonials from other CERTIFIED artists and fans, beginning October 16 at 4pm ET across its apps and website.

Commented Doug McVehil, Vevo's Senior Vice President, Content and Programming: "Because a video would never reach 100 million views without the fans, CERTIFIED salutes the audience as much as it honors music videos and the artists who made them. With CERTIFIED SuperFanFest, Vevo will create a once-in-a-lifetime event that will truly integrate the fans into the celebration. We are thrilled to have Iggy Azalea and Demi Lovato two of the biggest superstars on the planet with five CERTIFIED videos between them - as the first performers for what will be an annual party and a major tent pole for Vevo."

Since its launch in 2012, the CERTIFIED Award has become the industry benchmark for the most popular music videos of all time. To date, over 325 videos by nearly 120 artists have been CERTIFIED by Vevo. Vevo's video view counts represent the only definitive and official metric across all video platforms because of its far-reaching scale and reach, which includes web, mobile/tablet and TV apps plus syndication partner sites like AOL, Yahoo and YouTube. Videos "CERTIFIED" by Vevo have achieved a similar milestone to that of the RIAA's Gold and Platinum certification for audio.

For more information and ticket access, go to http://vevo.com/certified

Watch/embed the Vevo CERTIFIED SuperFanFest video announcement:

Link: http://vevo.ly/SKncKO

About Demi Lovato

Demi Lovato is a singer, songwriter, and television star with a fan base that includes over 23 million die-hard Twitter followers and 33 million fans on Facebook. She is a platinum-selling recording artist whose latest album, Demi, hit #1 on iTunes in over 50 countries around the world. The lead single, "Heart Attack," earned Platinum status just ten weeks after its launch. Demi is about to embark on her WORLD TOUR and recently wrapped her first headlining and sold-out NEON LIGHTS TOUR, which was named after her platinum single and Top 5 radio hit off her album, Demi. In addition to her musical accomplishments, this past year, her book, "Staying Strong: 365 Days a Year," became a New York Times best-seller; she returned to television as a judge and mentor on "The X-Factor" and starred in Fox's hit series "Glee." She is an outspoken advocate for young people everywhere. She has become a role model by talking openly about her personal experiences and speaking out against bullying among other issues. She serves as an official Ambassador for We Day and the organization Free The Children. She has recently launched The Lovato Treatment Scholarship Program, which helps people struggling with mental health and/or addiction issues cover the cost of treatment.

About Iggy Azalea

After years of honing her signature style on hip-hop's underground circuit, Iggy Azalea has burst onto the charts and emerged asthe breakout story of 2014. Her smash hit, "Fancy" featuring Charli XCX, rocketed to #1, breaking airplay and Spotify records along the way. After an astounding 7 weeks at #1, Iggy Azalea made history on the Billboard Hot 100 as "Fancy," rewrote the record for the longest-leading No. 1 by a female rapper. Iggy made chart history again as the first artist since The Beatles to rank at Nos. 1 and 2 simultaneously with their first two Hot 100 hits. "Fancy" has been unilaterally dubbed 2014's "Song Of The Summer," and has been covered by everyone fromSaturday Night Live, to Jimmy Fallon, to Weird Al Yankovic. Iggy's debut album The New Classic peaked at #1 on the Billboard Rap Album charts, the first for an international female artist. Iggy's new single "Black Widow" featuring Rita Ora, has just gone platinum and has broken into the Top 5 on the Billboard Hot 100.

About Vevo

Vevois the world's leading all-premium music video and entertainment platform with nearly seven billion monthly views globally. Vevo brings a library of 100,000 HD music videos, exclusive original programming and live concert performances to everyone on the planet who loves music. Viewers can watch on-demand throughVevo.com, the mobile web andappsfor mobile/tablets and TVs, or through Vevo TV, the always-on broadcast-style linear music channels built by expert human programmers. Additionally, Vevo syndicates its catalogue to dozens of sites across the web giving music fans the option to view their favorite programming anywhere, anytime. It is Vevo's massive scale and reach that has attracted more than 900 brand marketers around the globe since its launch in 2009.

SOURCE Vevo



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