Purity Vodka Continues its Reign as the World's Most Awarded Ultra-Premium Vodka

Purity Vodka, the world's most awarded ultra-premium vodka, received top-honors at The 2013 Spirits BusinessVodka Masters 2013 Competitions which were announced at a special event at the Carlton Beach Club in Cannes, France on Monday. The Spirits Masters are a series of competitions where medals are awarded based on blind tastings by a panel of leading spirit experts and trade journalists.

Once again, distinguishing itself amongst an impressive field of brands, Purity Vodka was awarded three highly prestigious Masters' Awards in the Super-Premium, Smooth and Micro Distillery categories, and received a Gold Medal in the Organic category at the Vodka Masters. Additionally, Purity Vodka received high marks across all categories at the 2013 Asian Spirits Masters and garnered the competition's top prize as the "Best Vodka and Overall Spirit." And to complete an incredible day, Purity Vodka was also awarded a Masters Medal in the Vodka category at the Travel Retail Masters Awards, amidst fierce competition.

"We congratulate Purity Vodka on a spectacular grand slam in Cannes. At The Spirits Business, we are amazed how Purity has dominated international spirits competitions in recent years. This shows that the vodka market is undergoing great changes and that consumers are becoming increasingly aware of the differences between vodka brands and categories, just as with cognac and whisky," commented Daisy Jones, associate publisher ofThe Spirits Businessand organizer of The Vodka Masters.

First brought to the United States in 2009,Purity Vodka is the creation of Thomas Kuuttanen, a world renowned Master Blender from Sweden who has produced some of the most prominent whiskeys, liqueurs, gins and aquavits throughout hisdistinguishedcareer. "My goal from the beginning has been to redefine vodka and bring consumers a quality, unique, smooth and full-bodied spirit" said Mr. Kuuttanen. "It is extremely rewarding to be recognized for those efforts."

Purity Vodka's impressive showing at The Spirits Masters competitions continues the brand's superiority among the world's leading brands.

"I'm so pleased that judges and industry insiders alike acknowledge Purity Vodka in such prominent ways. These accolades show that our hard work and commitment to taste and character are paying off," commentEd Thomas Kuuttanen.

To post a comment, you must register and login.