VIDEO: Cast of BOOK OF MORMON Accepts ALS Ice Bucket Challenge!
The company of "The Book of Mormon" on Broadway got together to do the ALS Ice Bucket Challenge. Check out the video below!
The ALS ice bucket challenge, which dares people to either donate to the cause or dump a bucket of ice-cold water over their heads, was originally started by the ALS Association in July. It quickly garnered national attention through social media as well as the participation of top celebrities who have challenged each other to take on the dare.
Please donate to the ALS Association today at http://www.alsa.org.
Since opening at Broadway's Eugene O'Neill Theatre in March 2011, The Book of Mormon musical has taken the modern musical theatre world by storm. Conceived by Trey Parker,Robert Lopez and Matt Stone whilst working on the successful TV series 'South Park', the show came from modest beginnings to be one of the most popular Broadway shows of the past decade. The show tells the story of two young Mormon missionaries who are sent to a small town in Uganda to bring news of the Latter Day Saints. They are shocked at the cultural differences, as a War Lord threatens the local villages and controls the area by fear. Both missionaries attempt to share the scriptures with the local people, although only one of them knows it well enough. Famine, poverty and AIDS threaten the town, and the duo must battle their own beliefs in order to succeed and make a change."
Of note, The Book of Mormon on Broadway has also recently announced a special summer schedule including Wednesday and Friday matinees.