Rent the Runway Launches Their Plus Size Division

By: Sep. 18, 2013
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Cheers could be heard around the country with Rent the Runway's launch of their new plus-size division! Now every woman, up to size 22, can have their Cinderella moment.

"Every woman deserves to feel beautiful before the most important occasions in her life," founder and CEO JennHyman said in a statement released on Tuesday. "Until now, we have only been able to follow through on this undertaking for virtually half of the female population." In an image driven society, it is hard to remember that the average American woman wears a size 14.

Rent the Runway is a website that allows customers to rent and return high-end designer dresses at discounted prices. Starting this week the site is now offering sizes 14 to 22. Designers like Badgley Mischka, Carmen Marc Valvo and Theia have crafted RTR exclusives and they will continue to carry pieces from Kay Unger and Adrianna Papell.

Rent the Runway's two-size rental policy will also be applied to the plus-size dress which will help the curvy girl find the perfect fit at no extra cost.


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