Today, August 3, pop sensation Madonna and daughter Lola launched their Material Girl clothing line at Macy's Herald Square in New York City. BroadwayWorld brings you coverage of the scene below.
Photo Credit: Jemal Countess/Getty Images


Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

'Material Girls' sort through pieces from the Material Girl clothing line by Madonna

'Material Girls' pose for a photo

Ilka Pineiro of Ringwood, NJ, Dulce and Amor Alians from Mexico and Sanae of New York sort through pieces from the Material Girl clothing line by Madonna

Mannequins wearing pieces from the 'Material Girl' clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the 'Material Girl' clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the 'Material Girl' clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the 'Material Girl' clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the 'Material Girl' clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the 'Material Girl' clothing line by Madonna and her daughter Lola

Susan Lee and Madeline Lee look at pieces from the Material Girl clothing line by Madonna

Elaine Chez and Camille Terry with pieces from the Material Girl clothing line by Madonna

Maria Badasian and Allexis Teape sort through pieces from the Material Girl clothing line by Madonna

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Mannequins wearing pieces from the Material Girl clothing line by Madonna and her daughter Lola

Ann Libretti and Gabbie Libretti of Chatham, NJ sort through pieces from the Material Girl clothing line by Madonna

Christina Sikic and Jennifer Sikic of Staten Island, NY sort through pieces from the Material Girl clothing line by Madonna

Christina Sikic and Jennifer Sikic of Staten Island, NY sort through pieces from the Material Girl clothing line by Madonna

Amanda Schwab and Marissa Nicolaescu look at pieces from the Material Girl clothing line by Madonna

Amanda Schwab and Marissa Nicolaescu look at pieces from the Material Girl clothing line by Madonna

Executive Vice President of Merchandising at Macy's Rob Smith

Ondrea Lee of Orange, NJ at the Material Girl clothing line launch

CEO and President at Macy's, Inc. Terry J. Lundgren

Iconix Brand Group CEO Neil Cole, CEO and President at Macy's, Inc. Terry J. Lundgren and Executive Vice President for merchandising at Macy's Rob Smith

L-R Iconix Brand Group CEO Neil Cole, CEO and President at Macy's, Inc. Terry J. Lundgren and Executive Vice President for merchandising at Macy's Rob Smith

L-R Iconix Brand Group CEO Neil Cole, CEO and President at Macy's, Inc. Terry J. Lundgren and Executive Vice President for merchandising at Macy's Rob Smith

L-R Iconix Brand Group CEO Neil Cole, CEO and President at Macy's, Inc. Terry J. Lundgren and Executive Vice President for merchandising at Macy's Rob Smith

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