Photo Coverage: Macy's Herald Square Flower Show Presents: ONCE UPON A SPRINGTIME

By: Genevieve Rafter Keddy Mar. 28, 2018

Enter a world of magic, imagination, and wonder as the Macy's Flower Show® opens the first chapter of Spring with Once Upon a Springtime. Macy's annual floral spectacular will bloom at Herald Square in New York City beginning Sunday, March 25 and sprouting through Sunday, April 8. Once Upon a Springtime will transform the iconic store into enchanted gardens where the beauty and renewal of the spring season meets the whimsy of a fairytale journey.

Check out photos below!

For more than 70 years, Macy's Flower Show has delighted generations of floral aficionados with over-the-top presentations of lavish gardens that showcase millions of live flowers, plants and trees from around the globe. Native to many different landscapes, Macy's Flower Show features floral material blooming in unison despite their unique climatic DNA. Taking root in unexpected settings such as store countertops, windows, and specially-designed architecture, including grand bridges, columns and topiaries, Macy's Flower Show is staged in distinct fashion at each of the three flagship locations nationwide.

This year's themed celebration brings to floral life an original twist on classic fairytales, creating a world of personified flora and fauna, princesses, evil queens, fairy godmothers, and noble knights that lead to a wondrous journey.

Photo Credit: Genevieve Rafter Keddy

Photo Coverage: Macy's Herald Square Flower Show Presents: ONCE UPON A SPRINGTIME
Macy's Flower Show Presents Once Upon A Springtime

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