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Off Broadway Allianace Holds Marketing Panel, 2/27

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The Off Broadway Alliance, the organization of Off Broadway producers, theaters, general managers, press agents and marketing firms, will hold the seventh in its series of seminars focused on the culture, business and history of Off Broadway on Sunday, February 27, 2011.  The seminar, titled "Marketing Off Broadway", will feature HHC Marketing President Hugh Hysell (Fela, The 39 Steps, My Big Gay Italian Wedding), SRO Marketing President Meri Krassner (Forbidden Broadway, The Last Five Years, I Love You, You're Perfect, Now Change) and Bay Bridge Productions Co-Founder Laura Wagner (Fuerza Bruta, Grey Gardens, Irena's Vow).  John Capo, President of John Capo Public Relations, will moderate the discussion.
 
"Marketing Off Broadway" will be held at The Snapple Theater Center's Jerry Orbach Theater on Sunday, February 27, 2011.  Doors will open at 11:30am for complimentary coffee and breakfast.  The panel will take place from Noon - 1:30pm with additional time allotted afterward for conversation with fellow attendees.  The Snapple Theater Center is located at 210 West 50th Street at Broadway.
 
Admission for the seminar is free, however reservations are a must.  To RSVP for the event, visit http://marketingoffbroadway.eventbrite.com before February 26, 2011.  Attendees are encouraged to pre-submit questions for the panelists when they submit their reservation.


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